Unbelievable Journey: From Struggling with Self-Esteem to Running a Million-Dollar Company with Margo Jordan

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Never Been Promoted Podcast with Thomas Helfrich

Margo Jordan, the founder and CEO of Enrichly, joins Thomas Helfrich to discuss her inspiring journey from personal struggles with self-esteem to becoming the leader of a fast-growing digital learning platform. Margo opens up about her experiences, how she’s helping children worldwide, and the importance of mental health in schools and healthcare systems.
About Margo Jordan:

Margo Jordan is the visionary behind Enrichly, a digital platform that focuses on improving self-esteem in children using machine learning, gamification, and data. Her company provides tools for therapists, counselors, healthcare systems, and schools to help children improve their mental health. With roots in Milwaukee and a background in finance, Margo’s passion to make a difference led her to build a company that helps children globally, with partners ranging from Techstars to the royal family of Abu Dhabi.
In this episode, Thomas and Margo discuss:

• Margo’s Journey from Childhood Trauma to Entrepreneur: Margo shares her personal story of growing up in Milwaukee, overcoming childhood trauma, and finding her self-esteem in the military.
• The Birth of Enrichly and Its Mission: Margo talks about her company’s transition from a brick-and-mortar learning center for girls to a digital platform serving children worldwide.
• The Importance of Mental Health and Self-Esteem in Children: Margo emphasizes the long-term effects of low self-esteem and how it impacts academic performance, youth violence, and mental health. Her company works to address this gap by providing intervention tools for children.
• Pivoting in Tough Times: Margo shares how the COVID-19 pandemic forced her to close her physical learning center and move Enrichly to a fully digital platform, which allowed her to reach children globally and achieve significant impact.

Key Takeaways:

• Overcoming Personal Struggles
  Margo’s personal experiences with low self-esteem drive her mission to help children. Her story proves that challenges can be the foundation for creating impactful solutions for others.
• Pivoting to Digital
  Faced with the challenges of the pandemic, Margo turned Enrichly into a digital platform that reached children worldwide. The pivot allowed her to scale the company and expand beyond Houston, working with kids from places like Africa, Canada, and the UK.
• Breaking Barriers in Business
  As a Black woman and a non-technical founder, Margo shares how she’s been able to build a successful tech company despite the odds. She highlights the importance of resilience and believing in your value.

"You teach best what you need the most, and for me, that was self-esteem. Helping kids improve their mental health is what drives me every day." — Margo Jordan

CONNECT WITH MARGO JORDAN:
Website:https://www.enrichly.world/
LinkedIn:https://www.linkedin.com/in/margo-jordan-7a998692/
Email: [e-mail]

CONNECT WITH THOMAS:
X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbe

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1. Unbelievable Journey: From Struggling with Self-Esteem to Running a Million-Dollar Company with Margo Jordan (00:00:00)

2. Welcome (00:00:01)

3. Guest Introduction (00:01:10)

4. Margo’s Journey to Abu Dhabi and Techstars Program (00:02:29)

5. Icebreaker – Favorite Villain from a Movie (00:05:30)

6. The Birth of Enrichly and Its Mission (00:07:43)

7. Overcoming Personal Challenges and Building Self-Esteem (00:10:15)

8. The Shift to Digital During COVID (00:14:28)

9. Biggest Challenges in Funding as a Female Founder (00:19:24)

10. Expanding into Healthcare Systems and New Opportunities (00:24:10)

11. Lessons Learned and Final Thoughts (00:31:18)