110. Kimberly Bolt - Washington Nationals

Navigating Sports Business

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المحتوى المقدم من Julie Angell and AJ Maestas. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Julie Angell and AJ Maestas أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/techsurge-deep-tech-vc-podcast">TechSurge: Deep Tech VC Podcast</a></span>

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TechSurge: Deep Tech VC Podcast

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منذ 9 أياممنذ 9d ago

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The TechSurge: Deep Tech VC Podcast explores the frontiers of emerging tech, venture capital, and business. For entrepreneurs, investors, tech professionals, or anyone interested in where technology is headed next. Presented by Celesta Capital, and hosted by Founding Partners Nic Brathwaite, Michael Marks, and Sriram Viswanathan. Email feedback and show ideas to techsurge@celesta.vc. Join us as we examine the next major tech cycle, uncover emerging global tech hubs, and analyze where VC investment dollars are headed. Tune in to hear directly from Silicon Valley leaders, daring new founders, and visionary thinkers. Past guests on the podcast and TechSurge Live summits include Kara Swisher, Vinod Khosla, former PepsiCo CEO Indra Nooyi, Micron CEO Sanjay Mehrotra, and others. Each discussion delves into the intersection of technology advancement, market dynamics, and the founder journey, offering insights into the vast opportunities and complex challenges ahead. Episode topics include AI, data center transformation, blockchain, cyber security, healthcare innovation, VC investment trends, tips for first-time founders, and more. New episodes release every two weeks. Visit techsurgepodcast.com for more details and to sign up for our newsletter and other content!

منذ عام واحد 37:19

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Kimberly Bolt - CMO at the Washington Nationals - breaks down the art and science of marketing a Major League Baseball team.

She discusses D.C.'s unique identity as a transient city and how to market to those new fans as they move to town. She also shares what her team is doing to reach younger audiences including innovative influencer marketing strategies and a summer concert at the Nationals Park.

Details:

2:30 - Positive momentum for baseball
6:45 - Social/digital marketing
12:10 - Marketing to different types of fans
16:25 - Data and science vs. art in decision making
20:25 - Kim’s background
25:55 - The Nationals Brand
27:15 - Attracting fans that are new to D.C.
30:35 - Celebrating the team’s 20th anniversary
33:50 - Rapid Fire Questions

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.

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#Sports #Business #Julie Angell #AJ Maestas