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We are ditching "HYPOALLERGENIC"
Manage episode 450568300 series 3348324
المحتوى المقدم من Nail Order Team. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Nail Order Team أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
In this week's episode, we're excited to introduce our latest campaign: Minus 4. We're making a bold shift at Nail Order by moving away from using the term "hypoallergenic." Why? Because we believe transparency is key, and using that term can sometimes spread misinformation. Instead, we're bringing clarity and confidence with Minus 4 — a promise that our gel products are free from the four most common allergens: HEMA, HPMA, Di-HEMA, and IBOA.
Tune in to learn why we made this decision, the science behind allergen-free formulations, and how Minus 4 is setting a new standard in the nail industry. It's all about trust, transparency, and creating the best products for our community.
Some links you might find usefull:
TikTok on how to read an SDS https://vm.tiktok.com/ZGdFyQTY6/
Education TikTok on Allergies https://vm.tiktok.com/ZGdFyBG6P/
Bekka on Clawgasmic Nail Tech Talks on SDS https://podcasts.apple.com/gb/podcast/clawgasmic-nail-tech-talks/id1601430035?i=1000613450132
Follow us for more industry insights:
Instagram: @NailOrder or @chrisandbekka
Tiktok: @nailorder or @chris.bekka.nailorder
Website: www.nailorder.co.uk
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