Mastering Video Storytelling with Lauren Magenta

My Weekly Marketing

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The Agile Brand with Greg Kihlström®

1
#644: AI-augmented human recommendations for retail customers with Noah Zamansky, Stitch Fix 27:12

منذ 10 أيام27:12

التشغيل لاحقا

قوائم

إعجاب

احب

27:12

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. Question: Do you need to choose between AI and human recommendations as a customer? Why not have both? After all, don’t each have their strengths? AI in the retail experience is all the rage these days, but today I’m talking with someone from a brand that has been incorporating AI-personalized experiences and shopping combined with expert human recommendations for over 14 years, and continues to innovate today. Today we’re going to talk about how AI-based personalization plus human creativity and input makes an amazing customer experience at Stitch Fix. To help me discuss this topic, I’d like to welcome Noah Zamansky, Vice President of Product and Client Experience at Stitch Fix. About Noah Zamansky Noah Zamansky serves as the Vice President of Product and Client Experience at Stitch Fix, where he leads cross-functional teams spanning Product, Design, Engineering, Algorithms, and Platform Development. A seasoned leader, Noah has a proven track record of shaping product vision and strategy, designing exceptional user experiences, and spearheading the launch of new business ventures. Before joining Stitch Fix, Noah held the role of Senior Director of Product Management at eBay, overseeing Fashion and Vertical Experiences. Resources Stitch Fix: https://www.stitchfix.com eTail Palm Springs: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

منذ عام واحد 34:36

MP3•منزل الحلقة

In this episode, Lauren is just bursting with energy and passion for this topic, which made for a super fun and informative conversation! We chatted about finding and telling your brand's story in an authentic way, and Lauren shared some really practical tips on how to get started with video, even if you don't have any fancy equipment.

Lauren also has an awesome freebie that you won't want to miss. So grab a cup of coffee, get comfy, and tune in to this episode to learn all about how to master video storytelling.

Send us a text

Download the free Marketing Playbook to help you plan your marketing strategy!

Support the show

Show Notes
Apply to be featured on My Weekly Marketing!

فصول

1. Mastering Video Storytelling with Lauren Magenta (00:00:00)

2. Building a Brand Story (00:02:47)

3. Tips for Getting Comfortable on Camera (00:06:46)

4. Relatable Content and Authenticity (00:11:56)

5. Overcoming the Fear of Judgement (00:15:49)

6. The Importance of Storytelling and Claiming Credibility (00:18:40)

7. Value Over Fancy Equipment (00:21:54)

8. Selling Products with Passion and Information (00:26:26)

97 حلقات

#Non-Profit #Entrepreneur #Business #Marketing #Janice Hostager #Smallbusinessmarketing #marketingforentrepreneurs #DigitalMarketer

Mastering Video Storytelling with Lauren Magenta

My Weekly Marketing

published منذ عام واحد

MP3•منزل الحلقة

Lauren also has an awesome freebie that you won't want to miss. So grab a cup of coffee, get comfy, and tune in to this episode to learn all about how to master video storytelling.

Send us a text

Download the free Marketing Playbook to help you plan your marketing strategy!

Support the show

Show Notes
Apply to be featured on My Weekly Marketing!

فصول

1. Mastering Video Storytelling with Lauren Magenta (00:00:00)

2. Building a Brand Story (00:02:47)

3. Tips for Getting Comfortable on Camera (00:06:46)

4. Relatable Content and Authenticity (00:11:56)

5. Overcoming the Fear of Judgement (00:15:49)

6. The Importance of Storytelling and Claiming Credibility (00:18:40)

7. Value Over Fancy Equipment (00:21:54)

8. Selling Products with Passion and Information (00:26:26)

97 حلقات

#Non-Profit #Entrepreneur #Business #Marketing #Janice Hostager #Smallbusinessmarketing #marketingforentrepreneurs #DigitalMarketer

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