Google Ads made simple with Kaity Griffin

My Daily Business Podcast

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In this episode, Kaity Griffin delves into the nuances of advanced Google Ads strategies. She also shares insights on the rise of AI in marketing and her journey to creating a successful business while maintaining a work-life balance. Tune in!

You'll Learn How To:

Basic overview and evolution of Google Ads
Importance of conversion tracking in ad campaigns
The strategy behind keyword research and targeting
Comparison between Google Ads and Meta ads
Mistakes to avoid when setting up Google Ads
Using tools and methods for effective keyword research
Metrics to track for assessing Google Ads performance
Tips for crafting effective ad copy and visuals for Google Ads
Importance of key phrases in Google Ads
Use of competitor and brand campaigns
Strategies for Optimising Google Ads
Legalities of using trademarks in ad copy
Impact of AI on marketing and ad management
Kaity's approach to leveraging automation and AI tools
Balancing business growth with family life
Marketing strategies for small businesses and digital agencies
Role of continuous learning and investing in education
Personal achievements and business milestones

Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff

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You can sign up to learn more about Google Ads at Profitable Promotion or try out Kaity's Bootcamp first.

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