Influx of Chinese car brands expected in 2025 to stir the market

Motor Torque with David Berthon

The Australian car market already one of the most competitive in the world with
over 50 brands on sale is about to heat up further as a swag of new Chinese
brands head down under next year. More than a dozen new Asian brands are due
with the potential to lower prices of existing EV and hybrid brands. Chinese
brands Skywell, Jetour, GAC, Leapmotor, Geely, Jaecoo, Changan, Xpeng, Aion
and Lynk and Co have all confirmed they will be here by the end of next year and
most have high aspirations for growth. Just how the market will cope with this
influx of Chinese brands will be interesting to watch. According to KIA Motors
Australia Chief Damien Meredith there will be casualties, some will survive but
others won’t. For the consumer it can only mean sharper prices across the board.
I’m David Berthon

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