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تمت الإضافة منذ twelve أسبوع
المحتوى المقدم من jojo. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة jojo أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
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التشغيل لاحقا
قوائم
إعجاب
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Episode 199_ Shadows of the Silent Rift.
Manage episode 461282337 series 3620274
المحتوى المقدم من jojo. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة jojo أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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100 حلقات
Manage episode 461282337 series 3620274
المحتوى المقدم من jojo. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة jojo أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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100 حلقات
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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The aftermath of the ambush left an eerie silence in its wake. The fire had burned down to embers
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Mesopotamia
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Mesopotamia
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The glow of the newly merged shard faded, leaving behind an uneasy silence in the chamber carved deep
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Mesopotamia
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The rising sun cast long shadows over the Ashen Wastes, its golden rays doing little to chase away the lingering chill
The cold night air bit into Elara’s skin as she moved further from camp, the shard pulsing like a living thing in her hand
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Mesopotamia
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The cold night air bit into Elara’s skin as she moved further from camp, the shard pulsing like a living thing in her hand
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Mesopotamia
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Dawn crept over the Ashen Wastes with reluctant fingers of pale light, casting long, jagged shadows across the torn remnants of their camp
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Mesopotamia
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The horizon burned with the crimson hues of a setting sun, casting long shadows over the Ashen Wastes
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Mesopotamia
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The Ashen Wastes stretched endlessly before them, the air thick with the scent of charred earth
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Mesopotamia
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The Ashen Wastes stretched out before Elara and her companions
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Mesopotamia
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The dome of light surrounding Elara and her reflection shimmered with a strange,
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Mesopotamia
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The group pressed onward, their steps crunching against the faint green moss that was slowly reclaiming the Ashen Wastes
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Mesopotamia
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The Ashen Wastes, once a barren expanse of lifeless terrain, had begun to change. As the group traveled farther from the citadel,
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Mesopotamia
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Episode 207: The Shadow's Grasp The throne room erupted into chaos as the shadowy figure unleashed its power. Tendrils of darkness lashed out, cracking the ground and sending shards of stone flying in every direction. The oppressive energy thickened the air, making it difficult to breathe.
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Mesopotamia
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1 Episode 206_ The Battle for the Emberheart. 6:16
6:16
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Elara found herself alone in a narrow corridor, the shard’s light her only guide. The visions returned, more vivid than before—flashes of the Emberheart whole, glowing with unimaginable power, and the world engulfed in darkness if it fell into the wrong hands.
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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1 Episode 200_ Echoes of the Forgotten Flame. 7:36
7:36
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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1 Episode 167_ The Heart of the Storm Unleashed. 7:40
7:40
التشغيل لاحقا
التشغيل لاحقا
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Mesopotamia
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1 Episode 162_ Veiled Highlands – Shadows Among the Peaks. 7:09
7:09
التشغيل لاحقا
التشغيل لاحقا
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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1 Episode 150_ The Hearthstone's Last Secret -. 6:45
6:45
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التشغيل لاحقا
قوائم
إعجاب
احب6:45
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Mesopotamia
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Mesopotamia
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1 Episode 147_ The Battle for the Heartstone. 6:23
6:23
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التشغيل لاحقا
قوائم
إعجاب
احب6:23
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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1 Episode 141_ A Shadow Over the Kingdom -. 5:55
5:55
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب5:55
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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Mesopotamia
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مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.