How to Make Physician Education Your Most Effective Marketing Program with Dr. Aaron Ali and Dr. John Schlitt

Mastering Medical Device

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Dr. Aaron Ali and Dr. John Schlitt are experts in translating world-class physician education into customer loyalty. In this episode they discuss how to deliver educational experiences that allow clinicians to learn, practice and experiment, leading to better clinical outcomes, more efficient procedures and satisfied customers. Medical device companies benefit by getting closer to their customers by providing an invaluable and memorable experience. Their facility, MedtoMarket, blends a state-of-the-art bioskills lab, conference facilities and co-working space to provide an environment where innovation thrives.
Links from this episode:

• Aaron Ali, MD Linkedin
• John Schlitt, MD Linkedin
• MedtoMarket

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فصول

1. Introduction (00:00:00)

2. Why I chose medicine (00:02:59)

3. Forming an anesthesia group (00:08:09)

4. MedtoMarket (00:12:05)

5. Uncovering the need for educational venues (00:17:33)

6. How medical device companies benefit (00:30:56)

7. From customer to sales rep (00:38:03)

8. What the best companies do (00:45:48)

9. Growing the company (00:48:18)

10. Advice for companies (00:57:53)

11. Key take-aways (01:01:36)