Episode 104: Industrial Marketing Summit 2025 Preview with Wendy Covey

Manufacturing eCommerce Success

Are you ready to elevate your industrial marketing game?
Join us for this episode featuring Wendy Covey, CEO of TREW Marketing, and a driving force behind effective marketing for engineering and manufacturing companies.
Wendy will preview the Industrial Marketing Summit 2025, the premier event for industrial marketers, happening February 26–28 in Austin, Texas.
The Industrial Marketing Summit 2025, organized by Gorilla 76 and TREW Marketing, brings together innovative minds in manufacturing, engineering, and technical industries. Attendees will connect with peers, gain fresh insights, and walk away with actionable strategies to level up their marketing programs, advance careers, and grow businesses.
Wendy, named one of The Wall Street Journal's Most Innovative Entrepreneurs, is a leading voice in technical marketing. She is the author of Content Marketing, Engineered and a podcast host sharing insights to help companies build trust and generate demand through technical content.
TREW Marketing specializes in empowering technical industries with brand strategy, content development, and digital marketing expertise. With their annual State of Marketing to Engineersresearch, Wendy's team delivers unmatched insights into technical buyer behavior.
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فصول

1. Industrial Marketing Summit and True Marketing (00:00:00)

2. Community Building in Industrial Marketing (00:09:44)

3. Marketing Conference Speaker Highlights (00:23:33)

4. Future of Industrial Marketing Summit (00:35:56)