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April Frampton - guerrilla marketing B2B influencer
Manage episode 398133888 series 3551484
المحتوى المقدم من Kyle Ariel Knowles. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Kyle Ariel Knowles أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
April Frampton founded Hey Ape, whose mission is to connect businesses by developing brand awareness through a grassroots approach with a flair for guerrilla marketing. She has years of collaborating experience in many industries, including film, production, hospitality, management, sales, and event coordination. “Hey Ape” originates from an old 1970s cartoon nicknamed Grape Ape - the unique name fits April’s guerrilla marketing strategies and sticks with clients.
Key Learnings
- Why word of mouth is still crucial
- How giving 110% helped April's career
- What results can come from boots-on-the-ground B2B marketing
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