Estrategic Political 2 - Makeleader.org

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#644: AI-augmented human recommendations for retail customers with Noah Zamansky, Stitch Fix 27:12

منذ يومين27:12

التشغيل لاحقا

قوائم

إعجاب

احب

27:12

We are here at eTail Palm Springs and seeing and hearing the latest and greatest in e-commerce and retail. Question: Do you need to choose between AI and human recommendations as a customer? Why not have both? After all, don’t each have their strengths? AI in the retail experience is all the rage these days, but today I’m talking with someone from a brand that has been incorporating AI-personalized experiences and shopping combined with expert human recommendations for over 14 years, and continues to innovate today. Today we’re going to talk about how AI-based personalization plus human creativity and input makes an amazing customer experience at Stitch Fix. To help me discuss this topic, I’d like to welcome Noah Zamansky, Vice President of Product and Client Experience at Stitch Fix. About Noah Zamansky Noah Zamansky serves as the Vice President of Product and Client Experience at Stitch Fix, where he leads cross-functional teams spanning Product, Design, Engineering, Algorithms, and Platform Development. A seasoned leader, Noah has a proven track record of shaping product vision and strategy, designing exceptional user experiences, and spearheading the launch of new business ventures. Before joining Stitch Fix, Noah held the role of Senior Director of Product Management at eBay, overseeing Fashion and Vertical Experiences. Resources Stitch Fix: https://www.stitchfix.com eTail Palm Springs: https://etailwest.wbresearch.com/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

منذ 5 أعوام 2:41

M4A•منزل الحلقة

The goal may be to build a pyramid, stop an epidemic, rebuild a city after an earthquake, send a ship to Mars or win the elections.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message

26 حلقات

#Países Bajos Negocio #Make Leader

Estrategic Political 2 - Makeleader.org

Makeleader.org

published منذ 5 أعوام

M4A•منزل الحلقة

The goal may be to build a pyramid, stop an epidemic, rebuild a city after an earthquake, send a ship to Mars or win the elections.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message

26 حلقات

#Países Bajos Negocio #Make Leader

كل الحلقات

1
The dilemma of the little skybird 1:27

منذ 3 أعوام1:27

1:27

Elon Musk does what he wants with the vursatile market of Bitcoins, companies, being funded by the government in a disguised way with insentives. The sky bird was valued at 50 billion dollars, with the negative purchase of Elon Musk it went down to 30 billion. Between the lines Elon Musk asked for the books of the REAL users of the skybird, with the refusal of its executives could not be sold, now the skybird is going to be a trial to the great insentive Elon, how will this story end where the Bots are the essence of the lie. --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

1
The simple well done lasts 2:05

منذ 3 أعوام2:05

2:05

The design, the technology, and the price gave this product to transcend decades to be so useful for everyone. Who hasn't had a BIC pen, the traditional transparent one with a special tip unlike any other. The Bic Cristal (also known as the Bic ballpoint pen) is an inexpensive, disposable ballpoint pen produced on a large scale and sold by the French company Société Bic based in Clichy. History On October 25, 1945, after World War II, Marcel Bich and Edouard Buffard founded Société PPA (the French acronym stands for "pens, mechanical pencils and accessories") in Clichy, a suburb north of Paris. During the war, Bich had seen a pen manufactured in Argentina by László Bíró and between 1949 and 1950 the Bic Cristal was created by the Décolletage Plastique design team at Société PPA (later Société Bic). Bich invested in Swiss technology capable of cutting and shaping pieces of metal to one hundredth of a millimeter, obtaining a sphere, in stainless steel, of one millimeter that allowed the ink to flow through it freely. After several tests Bich found a thickness of ink that never dripped or clogged and under license from Bíró launched the Cristal in 1950. --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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ARTIFICIAL INTELLIGENCE 1:41

منذ 4 أعوام1:41

1:41

John McCarthy, the author of the term and the developer of its research, Artificial Intelligence is "the science and ingenuity of making intelligent machines and programs". virtual robots that can engage in conversation with users via text, voice command, or both. Siri, Google Home or Alexa, which interact according to the decision of their interlocutor. But through the interdata of platforms that are already thinking about using Artificial Intelligence, to reach very, very directly. Programmatic buying, a derivative of artificial intelligence, employing powerful algorithms that are continuously optimized in advertising campaigns to get the best performance and the best result. With different applications now hidden in our phones that record our voice and our searches, our purchases are further automated and different products and services appear. In the USA the use of AI was 70% in advertising, it is amazing because every day it advances even more. companies like: Amazon with Amazon Rekognition Facebook with wit.ai IBM with IBM Watson OpenScale They make their first weapons in getting users to automate sales even more. --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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Perceptibility 2:38

منذ 5 أعوام2:38

2:38

Do you know how many advertising hits you receive per day? How many of these ads are left hanging around in your head? Audiovisual, visual, aural messages come to mind, some stay because of the good and correct way of handling the clear message, the identification of the product, and the company, Such is the scope of advertising that we can see on television, radio, press, Internet, in the streets and even in the sky, that according to worldwide technical studies a person is impacted 3000 times daily by all kinds of ads, of which only 12% remain in their head. "The evolution that marketing is having is immense, because everything is moving to a creative economy, where the developers of these tools have to play for selling the intangible, talking about country brands, and other non-traditional products until recently. DIGITAL psychology is now important, in order to prepare the advertising that will captivate your clients and impact them. The message, the color, the image, the sound, the form, the presentation, is important and our professionals, with ample experience, will advise you for the correct way to promote your company. makeleader.org --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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Business estrategic 3:18

منذ 5 أعوام3:18

3:18

The Competitiveness of each company in its field, now needs many communication variables, a STRATEGY to develop a business vision based on a value, and an analysis of our professionals, which allow to identify your company in competitive terms In addition to knowing how to implement our regulatory strategies with an organizational behavior pattern to achieve a DIFFERENCE superior to its competence, in order to achieve an EFFICIENCY above all. makeleader.org All rights reserved --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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Estrategia de Negocios 2:44

منذ 5 أعوام2:44

2:44

La Competitividad de cada empresa en su rubro, necesita ahora en estos tiempos de muchas variables comunicacionales, una ESTRATEGIA para desarrollar una visión empresarial en base a un valor, y un análisis de nuestros profesionales, que permitan identificar a su empresa en términos competitivos. Además de saber implementar nuestras estrategias normativas con un patrón de conducta organizacional para lograr una DIFERENCIA superior, a su competencia, para asi alcanzar una EFICIENCIA por encima de todas. makeleader.org Todos los derechos reservados --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

1
Psychological study of your customer 3:09

منذ 5 أعوام3:09

3:09

Difference between individual and person. Individual defines the unit as opposed to other units according to a system of reference as a species, race or group, while person is a concept that defines the uniqueness of each individual who belongs to the human species. It is good to know the tastes of each individual or person to direct our message, coherent and without many sensory variations that distract the mind. Integral value of your Product or Service We can define the Integral value as the continuous, permanent and participative process that seeks to develop harmoniously and coherently each and every one of the dimensions of the human being and the individual (ethical, spiritual, cognitive, affective, communicative, aesthetic, corporal, and socio-political), in order to achieve its relation with its business with an integral process. Makeleader.org All rights reserved --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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Estudio Psicológico de su cliente 3:53

منذ 5 أعوام3:53

3:53

Diferencia entre individuo y persona. ... Individuo define a la unidad frente a otras unidades según un sistema de referencia como especie, raza o grupo mientras que, persona es un concepto que define la singularidad de cada individuo que pertenece a la especie humana. Es bueno saber los gustos de cada individuo o persona para dirigir nuestro mensaje, coherente y sin muchas variaciones sensoriales que distraigan su mente. Makeleader.org --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

1
political strategy 3 2:47

منذ 5 أعوام2:47

2:47

It is difficult, but not impossible to make politicians, political strategy, plays a fundamental role for a politician, the different campaigns in different countries are not equal, logically, that depends on the Indians and the social environment of each country. We have parameters and strategies that can be used to channel the public and be elected correctly It is clear that our "product" is only one person, and from behind comes those who can follow it. Our strategy is to improve the image of the person, their habits, their way of life, etc. and to prepare them coherently to show themselves to the public. Consult us without commitment at info@makeleader.org --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

1
Estratégia Politica 3 3:09

منذ 5 أعوام3:09

3:09

s difícil, pero no imposible fabricar políticos, la estratégia política, juega un papel fundamental para un político, las diferentes campañas en diferentes países no son iguales, logicamente, eso depende de la indiosincracia y el ámbito social de cada pais. Nosotros tenemos parámetros y estratégias que se pueden usar para encausar al público y ser elegido correctamente Es claro que nuestro "producto" es una sola persona, y de atrás viene los que pueden seguirlo, nuestra estrategia tiene, como fin mejorar la imágen de la persona, sus costumbres, su modo de vivir, etc. y prepararlo coherentemente para, mostrarse al público. Makeleader.org cuenta con profesionales para asesorar --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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Redes Sociales por Mekeleader.org 4:15

منذ 5 أعوام4:15

4:15

Para una empresa pequeña o grande, las redes sociales ahora, son muy importantes por ser, un canal de comunicación efectívo y al instante. El conocimiento de las propiedades o ventajas que tiene cada red social, lo conocemos, y manejamos profesionalmente. Youtube, no es importante el número de suscriptores, ni el me gusta a los videos, sino mas bien el tiempo de vista o reproduccion de sus videos, mientras más horas, más alcance, y también el número de compartidos o enlazados. Facebook, muchas empresas inescrupulosas, usan robots o boots, para aumentar el número de me gusta a las paginas oficiales de cada empresa, donde es fácil darse cuenta cuando, se publica algo en su página oficial, que digamos tenga cien mil, y solo tenga 4 me gustas, ahí se puede ver que todos sus suscriptores, son fantasmas o falsos. En esta red social lo mas importante es tener me gusta verdaderos, personas de carne y hueso, donde reaccionarán a cualquier publicación que se haga. Twitter, segun estudios cuando Obama era presidente, tenía, x millones de seguidores, de los cuales el 40% eran falsos. También esta red social es objeto de empresas piratas que aumentan el número de seguidores para aparentar que hacen bien su trabajo. Lo más importante en esta red, es el número verdadero de seguidores y los retuits que se haga con cada publicación. Instagram, también es objeto de boots para aumentar los seguidores falsos, en esta red social es importante, tener el verdaderos seguidores, que vean sus publicaciones. Makeleader, le asesora en la implementacion con datos, una estrategia adecuada, y visión que implica una plataforma, un diagnóstico no sólo de su empresa, sino del mercado y la competencia que nos permita entender cuál es el panorama de las redes en su sector. Nuestra empresa no le promete ganar clientes, dinero, o aumentar el número de suscriptores de forma GRATUITA, todo tiene un proceso de estudio y estrategia. --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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Estrategic Political 2 - Makeleader.org 2:41

منذ 5 أعوام2:41

2:41

The political strategy, in short, is a large number of people working in a coordinated way, fighting for the same objective, each one from his place and with his work, all coordinated in the same general plan that is corrected according to his own progress. The goal may be to build a pyramid, stop an epidemic, rebuild a city after an earthquake, send a ship to Mars or win the elections. --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

1
La Estrategia Política 2 - Makeleader.org 2:58

منذ 5 أعوام2:58

2:58

La estrategia política, es en síntesis una gran cantidad de personas trabajando de modo coordinado, luchando por un mismo objetivo, cada cual desde su lugar y con su trabajo, todos coordinados en un mismo plan general que se va corrigiendo en función de su propia marcha. El objetivo puede ser construir una pirámide, detener una epidemia, reconstruir una ciudad luego de un sismo, enviar una nave a Marte o ganar las elecciones. Asesoramos a Partidos político, agrupaciones, etc --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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Mix and Big campaigns with Makeleader.org 2:54

منذ 5 أعوام2:54

2:54

An advertising campaign is always subject to budget, before the ideas, but with good ideas you can generate budget. An advertising campaign is to, makeleader, give a message to your target audience, that is the most important thing before the offers and your services or products. Define Objectives: the objective goes along with your main message that you want your business to identify with your company. To make a new product known To position your company and make it more popular To increase your sales To attract more visitors to your online or local store (and have them become potential customers) Makeleader.org offers you creative campaigns with a strategy to make your business a leader. contact us in the different social channels and our mail: info@makeleader.org --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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Campaña Publicitaria Makeleader.org 3:13

منذ 5 أعوام3:13

3:13

Una campaña de Publicidad siempre esta sujeta a presupuesto, antes que las ideas, pero con buenas ideas se puede generar presupuesto. Una campaña publicitaria es para, makeleader, dar un mensaje hacia tu público objetivo, eso es lo más importante antes que las ofertas y tus servicios o productos. Definir Objetivos: el objetivo va junto a tu mensaje principal que deseas que tu negocio se identifique con tu empresa. Makeleader.org le brinda nuestro profesionalismo y creatividad, más detallles y contactos en info@makeleader.org y en nuestras plataformas sociales. --- Send in a voice message: https://podcasters.spotify.com/pod/show/makeleader/message…

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