Terry O'Reilly talks about advertising, radio, and more - and Terry O'reilly.

LIFT Startups on the Island

In this episode HPM talks with Terry O'Reilly. Terry was co-founder and Creative Directory at Pirate Radio & TV, he's the host of the Under the Influence radio show on CBC Radio, and author of, most recently, This I Know: Marketing Lessons From Under the Influence. FMI see https://terryoreilly.ca In Part 1, Terry talks about how he got into advertising, why he's passionate about radio as an advertising medium, and why copywriters are the highest paid people in advertising - among other things. In Part 2, the focus is on Terry as an individual and as an entrepreneur. Listen to find out about his favourite book as a child, what he's reading today, and his favourite place to eat in the whole world. To listen to more LIFT Podcast see http://liftpodcast.ca/ Or, subscribe via iTunes at https://itunes.apple.com/us/podcast/lift-startups-making-shift-happen-vancouver-island/id1363733599 Are you ready to be featured on a LIFT Podcast? Check out the details here: http://j.mp/2uM8h