Pioneering the Pulse of Modern Business Models with Alex Osterwalder

Leadership NOW with Dan Pontefract

Dr. Alexander (Alex) Osterwalder, founder & CEO of Strategyzer, is one of the world’s most influential strategy and innovation experts. A leading author, entrepreneur, and in-demand speaker, his work has changed the way established companies do business and how new ventures get started. In this episode of Leadership NOW with Dan Pontefract, Alex lays out his nfluential ideas on modern business models, emphasizing the need for innovative strategies and a shift away from traditional business thinking. Continuously ranked in the top 50 management thinkers worldwide by Thinkers50 and a visiting professor at IMD, Osterwalder is known for simplifying the strategy development process and turning complex concepts into digestible visual models. Together with Yves Pigneur, he invented the Business Model Canvas, Value Proposition Canvas, and Business Portfolio Map – practical tools that are trusted by millions of business practitioners from leading global companies, including Microsoft, Coca-Cola, Nestlé, Mastercard, Sony, Fujitsu, 3M, Intel, Roche, Colgate-Palmolive, and many more. Strategyzer is an innovation powerhouse, providing online courses, applications, and technology-enabled services to help organizations effectively and systematically manage strategy, growth, and transformation. Osterwalder’s books include the international bestseller «Business Model Generation», «Value Proposition Design», «Testing Business Ideas», «High-Impact Tools for Teams» and «The Invincible Company,» A frequent and popular keynote speaker, Osterwalder travels the world discussing his ideas and strategies at Fortune 500 companies, premiere innovation conferences, and leading universities. He holds a doctorate from HEC Lausanne/Switzerland and is a founding member of The Constellation, a global not-for-profit organization connecting local responses to global issues around the world.