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The Four Parts Of Winning And Keeping Your Ideal Client’s Attention
Manage episode 421728376 series 2829175
المحتوى المقدم من Charlotte Ellis Maldari. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Charlotte Ellis Maldari أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
In this episode, I delve into the importance of maintaining long-term memorability for creative agencies. I emphasize the need for genuine and strategic client engagement beyond just capturing initial attention. With insights into trend-hopping pitfalls, the significance of authenticity, and the power of storytelling, I advise on how to craft a cohesive and consistent brand message with examples from the Body Shop to Nike.
Resources mentioned in this episode:
> Lead Flow Sprint > https://www.kaffeen.club/lfs <
> Win Clients Consistently > https://www.kaffeen.club/wcc <
> Client Magnet Book > https://www.kaffeen.club/book <
فصول
1. The Four Parts Of Winning And Keeping Your Ideal Client’s Attention (00:00:00)
2. Pitfall of Trend Topping (00:02:47)
3. Authenticity and Alignment (00:05:29)
4. Storytelling as a Tool for Engagement (00:10:20)
5. Strategies for Sustained Engagement (00:15:19)
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