How Alita Built One of SA's Favorite Jewellery Brands | 079

Jandre de Beer - How to Build a Better Business

🗒️ What You're Going to Learn in This Video: In this episode, we sit down with Alita, the founder of Purple Carrot, one of South Africa’s favorite jewelry brands. Discover how she turned her passion into a thriving business and the strategies she used to build a loyal customer base and become a leader in the jewelry space. 🤔 Who Am I? Hi, I’m Jandre, the owner of V8 Media, the Top 1% Marketing Agency in South Africa. We’ve helped over 60 companies, including Purple Carrot, scale to 7- and 8-figure revenues. In this video, Alita shares her journey from the ground up, offering invaluable insights into building a successful brand in the highly competitive jewelry market. Whether you're an aspiring entrepreneur or an established business owner, this episode is packed with real-world advice on growing a brand, connecting with customers, and navigating the challenges of scaling a business. 👀 Follow Me On: 👉Instagram: https://www.instagram.com/officialjandredebeer/ 👉TikTok: https://www.tiktok.com/@officialjandredebeer 👉LinkedIn: https://www.linkedin.com/in/jandredebeer/ ⏱Timestamps 00:00:00 The Accidental Birth of Purple Carrot 00:08:05 Navigating Business Challenges and Change 00:16:16 Aligning Careers with Core Values 00:23:58 Strategies for Managing Business Costs 00:31:19 Understanding Business Finances and Revenue 00:38:30 Navigating Generational Shifts in the Workforce 00:46:42 Building a Team Around Personality 00:54:18 Importance of Personal Balance in Business 01:02:33 Understanding Human Energy and Vibration 01:10:26 Final Thoughts and Appreciation 🔎 Hashtags #jewelrybrand, #southafricanjewelry, #buildingabrand, #purplecarrot, #howtobuildabrand, #jewelrybusiness, #entrepreneurjourney, #businessgrowth, #brandstrategy, #customerloyalty, #v8media, #smallbusinesssuccess, #fashionbusiness, #successstories, #scaleyourbusiness #jewelrydesign #businessinsights #PurpleCarrotSA 🔎 Related Searches how to build a jewelry brand, Alita Purple Carrot, successful jewelry businesses in South Africa, growing a jewelry brand, how to connect with customers in fashion, branding strategies for small businesses, success stories in SA entrepreneurship, how to scale a jewelry business, how Purple Carrot became a favorite jewelry brand, tips for building a loyal customer base Keywords: Purple Carrot jewelry brand building a jewelry business entrepreneurship brand strategy customer loyalty growing a small business fashion business scaling a jewelry business business success in South Africa