Healthy Indian Noodles and Pasta: The Vinod Chendhil Story | Indian.Community
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Naturally Yours: https://naturallyyours.in/
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Transforming Indian Noodles: The Naturally Yours Story
In this 15th episode of the Indian Community Podcast, hosts Amit Gupta and Rahul Mehra welcome Vinod Chendhil, co-founder of Naturally Yours. Vinod shares the journey of how he and his wife Priya started Naturally Yours to provide a healthy alternative to traditional noodles and pasta, focusing on whole grains and eliminating preservatives and chemicals. The discussion covers the inspiration behind the brand, challenges in product development, customer feedback-driven innovations, and plans for future expansion. Vinod also highlights the importance of listening to customers, the strategic approach to growth, and shares personal anecdotes about working with his wife as a business partner. Moreover, the episode explores the potential for international expansion and addresses rapid-fire questions on Vinod's food preferences and dream customer moments.
00:00 Introduction and Welcoming the Guest
01:12 The Inspiration Behind Naturally Yours
01:44 The Journey of Creating Healthy Noodles
04:43 Expanding the Product Range and Listening to Customer Feedback
06:11 The Importance of Customer-Centric Approach
07:48 The Importance of Listening to Customers and Providing What They Need
09:50 The Role of Partners in Business
22:03 The Challenges and Rewards of Working with a Life Partner in Business
26:24 The Strategy for Expanding Distribution
35:10 The Importance of Product Trials and Customer Feedback
35:39 Handling Negative Feedback and Continuous Improvement
36:52 Adapting to Customer Preferences and Dietary Restrictions
37:24 The Role of Feedback in Product Development
38:43 International Expansion and Finding the Right Partners
40:35 Observing Changes in Customer Behavior and Preferences
42:19 Potential Partnerships with Hospitals and Schools
43:57 The Importance of Honest Product Labeling
44:56 The Future of the Brand and Potential Investor Relations
48:40 The Role of Packaging in Branding and Marketing
58:02 Exploring New Product Categories and Innovations
01:00:42 The Influence of Travel and Food Culture on the Brand
01:05:15 Dream Customer Moments and Future Aspirations
Keywords
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𝐉𝐨𝐢𝐧 𝐚𝐧𝐝 𝐂𝐨𝐧𝐧𝐞𝐜𝐭 𝐰𝐢𝐭𝐡 𝐮𝐬:
Indian Community: https://indian.community/
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Connect with Amit Gupta on LinkedIn: https://www.linkedin.com/in/amit-gupta-cx/
Connect with Rahul Mehra on LinkedIn: https://www.linkedin.com/in/rahulmehra/
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