E145 - India's Largest Storytelling Platform w/JOSH Talks' Supriya Paul

Indian Silicon Valley with Jivraj Singh Sachar

In this conversation, we speak with the Co-Founder & CEO of JOSH Talks, Supriya Paul. Supriya and Shobhit started JOSH Talks back in 2015 while both of them were still in college, studying in Delhi University. JOSH Talks is now India's leading content platform, with the greatest distribution business there is, followed by millions in the country. Through this conversation we uncover how Distribution Led Businesses are built, how to Crack great Storytelling, How India consumes content and what goes behind building this machinery. This remains to be one of the best conversations on the podcast, check it out! Supriya LinkedIn - https://www.linkedin.com/in/supriyapaul/ Jivraj LinkedIn - https://www.linkedin.com/in/jivrajsinghsachar/ 00:00 - Introduction 01:52 - Starting JOSH Talks as a 19-year old 05:10 - Day 1 Vision of JOSH 08:48 - Distribution Led Businesses 12:35 - Repeatable Success (11 Channels with Million Subscribers) 14:42 - Learnings for Storytelling 17:01 - What is Bharat? 21:01 - Backend of JOSH 25:35 - Content to Education 29:15 - Avoiding Complacence through a LONG Journey 32:30 - Building Maturity as a Founder 35:28 - Founder Growth 38:27 - Being Vulnerable in Public 42:01 - Capital Raising for a Completely New Journey 44:55 - Building Teams at JOSH 48:09 - Supriya as described by her Friends 48:33 - Future thinking by Supriya 49:31 - Life beyond work for Supriya 50:16 - Thought where Supriya has changed her mind 51:55 - Things to avoid in the Journey 54:06 - Final Learnings

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