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Building a value‑added services strategy that works | Matt Cohen
Manage episode 497583204 series 3662457
المحتوى المقدم من Benj Cohen. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Benj Cohen أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
In this episode, Benj talks with Matt Cohen, President of Replenex, about joining his family business and leading a shift towards a model built around offerings that truly matter to customers and the business. In the first half, Matt shares what it took to align the team around value-added services.
The second half gets tactical, covering:
- what most distributors get wrong about value-added services
- why customers often underestimate the real cost of these offerings
- the changing economics and pricing of services
Matt also shares the highest-leverage (and most expensive) service Replenex provides — and why it pays off.
Whether you’re rethinking your value-added offerings or looking for ways to turn them into a stronger growth driver, Matt offers a clear, practical playbook.
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