219: Balancing Promotion and Value in Your Emails with Host Kendra Corman

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Episode 219: Balancing Promotion and Value in Your Emails with Host Kendra Corman

Kendra discusses the tricky balancing act of blending promotion and value in your email marketing. She shares insights on how to engage your audience without coming off as overly promotional and how to build trust and loyalty through valuable content.

Highlights from today's episode include:

• The importance of balancing promotion and value in emails
• Strategies for providing educational, inspirational, and entertaining content
• Tips for creating compelling promotions that resonate with your audience
• The role of segmentation and personalization in email marketing
• Practical steps to review and adjust your current email strategy

Join Kendra every Tuesday and Thursday as she discusses how to make progress and grow through Imperfect Marketing.

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