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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
المحتوى المقدم من Ear Trumpet Audio. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Ear Trumpet Audio أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Two HGTV obsessed friends watch and discuss the best and bizarre moments on House Hunters and House Hunters International. We'd love to hear what YOU love and love to hate about House Hunters. Call our hotline at (312) 869-4682 and we may use your message on the show
المحتوى المقدم من Ear Trumpet Audio. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Ear Trumpet Audio أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Two HGTV obsessed friends watch and discuss the best and bizarre moments on House Hunters and House Hunters International. We'd love to hear what YOU love and love to hate about House Hunters. Call our hotline at (312) 869-4682 and we may use your message on the show
For this week's episode, we are in Boston to meet a woman who's amazed by almost everything and insists on smelling salt water. We also meet a man who has now introduced the term "Maker Space" into our real estate lexicon. Also, Stephanie educates us a bit about New Kids On The Block. Hunting Houses is moving to every other week through the summer so we'll see you again April 8th!…
For this episode of Hunting Houses, we head to rural PA to meet a teacher and some sort of engineer. She wants to live in a neighborhood. He wants to live, like, in the forest. Or like a vast wasteland. Who knows. He apparently hates other people. Or he's afraid folks are going to be too nosy. Doesn't he understand thats WHY you have neighbors? To be nosy and have them be nosy back? Anywho, they're totally going to get divorced. Also she might be an alcoholic.…
This week, we meet Evan and Hannah from Sacramento, CA who are looking to find a home that matches their wacky personalities. Well if you want wacky we will give you wacky. Bring some hand sanitizer!
Welcome to Hunting Houses: A House Hunters Podcast. We christen this show with Rockin' Out Texas Style, where we meet an obviously ovulating, Christmas tree obsessed woman and her husband who's distracted by automatic doors and where can have a studio so he can get his high school band back together. Will this couple find their dream home in Fort Worth, Texas? Lets find out.…
Coming in Feb, 2018: Welcome to Hunting Houses : A House Hunters Podcast. Two HGTV obsessed friends watch and discuss the best and bizarre moments on House Hunters and House Hunters International. We'd love to hear what YOU love and love to hate about House Hunters. Call our hotline at (312) 869-4682 and we may use your message on the show…
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.