Fixing More Than Equipment: Andrea Bordenca on Coaching, Culture and Change

HTM On The Line with BRYANT HAWKINS SR.

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In this powerful episode of HTM On The Line, host Bryant Hawkins Sr. sits down with Andrea Bordenca, CEO of Desco Medical Services, for an honest and enlightening conversation that goes far beyond equipment.

Andrea shares her journey from growing up in a family-run HTM business to becoming a bold, emotionally intelligent leader committed to inclusion, growth, and collaboration. She opens up about hard lessons learned, the power of feedback, and why emotional intelligence and communication are essential tools for every HTM professional.

From training the next generation of sterilizer technicians to building a culture that values every voice, Andrea drops gems that will resonate with leaders, technicians, and anyone passionate about creating real change in healthcare technology.

Topics We Cover:

• Desco’s 55-year legacy and evolution
• Leading diverse teams across the East Coast
• Inclusivity and culture-building in HTM
• Why emotional intelligence matters more than ever
• The connection between leadership and public speaking
• Tips for becoming a more impactful communicator
• Training the next generation of HTM professionals

Whether you’re a biomed, a manager, or someone looking to grow in your role, this episode will leave you motivated and equipped with actionable insight.

We are immensely grateful to our partners: College of Biomedical Equipment Technology, A.M. BICKFORD, INC., UptimeServices, PM BIOMEDICAL and Talent Exclusive—for their support in making this podcast possible. Their dedication to advancing the Healthcare Technology Management industry is truly commendable. For more information about their contributions and services, please visit their websites.
For more podcast episodes, motivational videos, blogs, and newsletters, make sure to visit our website at elevatehtm.com. We look forward to connecting with you.

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1. Introduction to Andrea Berdinka (00:00:00)

2. Desco's Evolution and Service Model (00:03:38)

3. Building Inclusive Leadership (00:08:53)

4. Leadership Challenges and Self-Awareness (00:15:42)

5. Emotional Intelligence in Leadership (00:21:31)

6. Public Speaking for HTM Professionals (00:34:28)

7. Future Projects and Final Thoughts (00:44:22)