Episode 34: Realistic Priority Setting | Chris Lavoie

Howdy Partners

Chris Lavoie, Director of Strategic Partnerships at Arrive, joins the show to discuss his outlook on partnerships strategy. “A lot of partner leaders are lazy in their assessment of who is a priority,” claims Chris. Partner leaders need to be honest about their own team’s capabilities. “They look too much at the total addressable market and not enough at what their own ability to capture that market is.”

Chris gives tactical tips for how to address this alignment between vision and action. He helps listeners understand how to shrink their definition of who a partner is.