230: Finding Courage to Stand Out with Jen Bowers

Her Empire Builder Show with Tina Tower

Player FM - Internet Radio Done Right

تمت الإضافة منذ قبل four أعوام

المحتوى المقدم من Tina Tower. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Tina Tower أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

No Limit Leadership

1
81: From Nothing to a Billion: The Leadership Playbook They Don’t Teach You w/ Harry L Allen 36:51

منذ 5 أيام36:51

التشغيل لاحقا

قوائم

إعجاب

احب

36:51

Traditional banks often lack personalized service, and local businesses struggle to find true partnership in financial institutions. Meanwhile, higher education faces scrutiny over relevance and ROI in a world where information is nearly free. Harry Allen helped launch Studio Bank to blend technology with high-touch service, fueled by community investment. At Belmont, he's applying the same entrepreneurial mindset to modernize university operations and embed practical learning experiences, like a one-of-a-kind partnership with Dolly Parton, into academia. In this episode, Harry L. Allen, co-founder of Studio Bank and now CFO at Belmont University, unpacks the bold vision behind launching a community-first bank in a city dominated by financial giants. He shares the leadership lessons that shaped his journey, how to lead through crisis, and why mentorship is the key to filling today's leadership vacuum. Key Takeaways Leveraging both financial and social capital creates a unique, community-first banking model. High-tech doesn't mean low-touch, Studio Bank fused innovation with personal relationships. Leadership means showing up, especially during crisis. Universities must shift from being information hubs to delivering real-world experience. Succession and mentorship are vital to cultivating the next generation of leaders. Chapters 00:00 Introduction to Harry L. Allen 01:49 The Birth of Studio Bank 04:29 Leveraging Technology in Community Banking 07:25 The Courage to Start a New Venture 10:37 Leadership Challenges in High Growth 13:02 Leading Through Crisis: The COVID Experience 17:55 Transitioning from Banking to Education 21:16 The Role of Leadership in Higher Education 25:16 Adapting to Challenges in Higher Education 30:04 The Leadership Vacuum in Society 33:17 Advice for Emerging Leaders 35:21 The American Dream and Community Impact No Limit Leadership is the go-to podcast for growth-minded executives, middle managers, and team leaders who want more than surface-level leadership advice. Hosted by executive coach and former Special Forces commander Sean Patton, this show dives deep into modern leadership, self-leadership, and the real-world strategies that build high-performing teams. Whether you're focused on leadership development, building a coaching culture, improving leadership communication, or strengthening team accountability, each episode equips you with actionable insights to unlock leadership potential across your organization. From designing onboarding systems that retain talent to asking better questions that drive clarity and impact, No Limit Leadership helps you lead yourself first so you can lead others better. If you're ready to create a culture of ownership, resilience, and results, this leadership podcast is for you.…

منذ عامين 38:06

MP3•منزل الحلقة

Curious about the incredible journey that sparks profound transformation? Get ready for something special on this episode! Join me as I chat with Jen Bowers, a valued member of the Her Empire Builder community, about her truly inspiring journey. Jen's voyage of self-discovery in branding and marketing started with a challenge many of us can relate to – overcoming self-doubt, which was triggered by a corporate job redundancy.

I'm thrilled to share with you the role that courage played in this remarkable transformation, pushing Jen towards her authentic self. We'll explore the unique tools that fueled her growth, such as the incredible power of hypnotherapy and the importance of self-awareness. Plus, we'll unpack the ins and outs of creating courses, discussing both the challenges and the incredible rewards, while highlighting the crucial role of community support.

Jen generously shares her wisdom on growing an online course business and the vital ingredient of self-belief. This podcast episode is a treasure trove of inspiration and practical guidance for those embarking on their own journey of self-discovery and entrepreneurial success. So, get ready to be inspired!

Find Jen at jenbebrands.com and join us inside Her Empire Builder at herempirebuilder.com

290 حلقات

#Entrepreneur #Business #Marketing #Tina Tower #Personaldevelopment

230: Finding Courage to Stand Out with Jen Bowers

Her Empire Builder Show with Tina Tower

published منذ عامين

MP3•منزل الحلقة

Find Jen at jenbebrands.com and join us inside Her Empire Builder at herempirebuilder.com

290 حلقات

#Entrepreneur #Business #Marketing #Tina Tower #Personaldevelopment

All episodes

Her Empire Builder Show with Tina Tower

1
290: Freedom Focused Success with Amber McCue 45:49

منذ 3 أيام45:49

45:49

In this inspiring episode, Tina Tower sits down with the magnetic and passionate Amber McCue—entrepreneur, strategist, and founder of AmberMcCue.com. From becoming a single mom at 18 to scaling multiple multimillion-dollar companies across continents, Amber’s story is a masterclass in designing a business (and life) built around true freedom and flexibility. Key Topics Covered: Designing a Business for Freedom and Flexibility Amber McCue strategically built her businesses to allow for location independence, anticipating her husband's career might take them internationally. This intention shaped everything from systems to delegating tasks. Building Multimillion Dollar Companies from Scratch Amber shared her journey from single motherhood at 18 to owning several companies and running them from anywhere in the world. Her experience demonstrates it’s possible to build scalable, successful companies while prioritizing family and personal time. Embracing the Modern CEO Mindset Amber introduced her “Modern CEO Method”—a framework for running businesses that don’t require the founder to be "always on," making them more sustainable. The shift from solopreneur to CEO is not just about business growth but about cultivating freedom for yourself. Efficient Time Management: The Power of Boundaries Amber works 20–24 hours a week, rarely more, thanks to clear boundaries and prioritization. She emphasized the discipline to stick to time constraints, only focusing on tasks that drive results and align with personal and business goals. Delegation and Letting Go Identifying tasks to delegate or automate—often starting with administrative work—was crucial for Amber. She encouraged other entrepreneurs to calculate what only they can do versus what can be handed off, freeing up time and reducing business bottlenecks. Personal Development and Mindset Shifts The entrepreneurial journey is deeply personal; Amber highlighted the importance of dealing with guilt around working less, managing other people’s judgments, and having the confidence to do things differently from corporate norms. Failing Forward and Scenario Planning Both Amber and Tina discussed the inevitability of failure in business. Amber recommends using visualization and scenario planning to make failure less daunting, so you’re emotionally and strategically prepared for setbacks. The Ripple Effect of Empowered Women Empowering women to own successful businesses has a powerful ripple effect, benefiting families and communities. Both Amber and Tina are passionate about supporting women to step into confident CEO roles and create generational change. Practical Tips for Growth Start delegating small, with tasks that support revenue-generating activities. As the business grows, incrementally add support, and always make sure your investments in help match your capacity. Community, Planning, and Events Amber runs the annual “Plan A Thon” event to help entrepreneurs plan and celebrate their businesses. She highlighted the value of community and planning as pillars of ongoing business success. Amber McCue’s story (and strategies) is a masterclass in intentional business design, prioritizing both growth and freedom. Building a business that fits your life—not the other way around—isn’t just possible, it’s essential. Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder Where to find Amber McCue: Amber McCue: https://ambermccue.com/ Amber McCue's All Ideas Workbook: ambermccue.com/alltheideas Follow Amber on Instagram: @ambermccue…

Her Empire Builder Show with Tina Tower

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289: 10 ways to stop procrastinating and get. it. done. 29:20

منذ 10 أيام29:20

29:20

In this solo episode, Tina Tower dives deep into the real-world strategies she uses to conquer procrastination, stay motivated, and take unstoppable action in her business and life. Tina offers 10 actionable techniques that are practical and proven, highlighting that success often comes down to consistent action—even when the feeling isn’t there. Whether you’re building a course, growing a digital business, or just trying to stay on track with your goals, this episode is packed with tangible tips to help you get out of your head, stop overthinking, and actually get things DONE. Key Topics Covered: Break Big Tasks Down: Tackle overwhelm by breaking large projects into bite-sized, actionable chunks. Use project management tools like Monday.com to list the small steps and work through them one at a time for a confidence boost. Pomodoro Timer Technique: Focus in short, timed sprints for 25 minutes followed by a 5-minute break. This helps train your brain to focus, especially if you struggle with attention or frequently get distracted. Block Distractions: Use apps like Freedom or Opal to block social media, emails, and other time-sapping distractions so you can stay laser-focused on the task at hand. Stay Organized with Project Management: Tools like Monday.com, Asana, ClickUp, and Trello can systemize your workflow, help you brain dump ideas, and prioritize work so you know exactly what to focus on. Set Clear Work Windows: Time block your day and give yourself realistic, defined periods to work. Setting boundaries (like strict start and end times or sprinting to deadlines) builds urgency and momentum. Just Start—for 10 Minutes: Commit to working on tough tasks for just 10 minutes. Action often creates motivation; once you get started, you’re more likely to find your flow and keep going. Reward Yourself: Celebrate milestones, even small ones! Whether it’s a treat, a walk, or a bigger reward after a big project, pairing achievements with positive rewards builds self-trust and motivation. Done is Better Than Perfect: Don’t let perfectionism become procrastination. Aim for excellence, but know when 80-90% is good enough to launch—improvements can come later! Visualize Success: Imagine your project, launch, or event completed successfully. Visualization transforms overwhelm into clarity and gives you an emotional boost to follow through. Celebrate Your Wins: Mark every achievement, no matter the size. Regularly acknowledging your wins (publicly or privately) keeps you energized and builds confidence. Tina reminds listeners that procrastination is normal and doesn’t mean you’re lazy or broken—you may just need better systems or clearer motivation. She encourages you to try any (or all!) of these strategies today. Don’t let procrastination hold you back from building your dream business and life. The world needs what you have to offer! Links & Resources: Monday.com Pomodoro Timer (free software) Freedom App Opal App Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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288: How to go from Idea To Income with your online course 21:42

منذ 17 يومًا21:42

21:42

In this episode, Tina Tower walks you through the journey from having a simple idea to generating income with your first online course. Recognizing that many in her audience are at the very beginning of their course creation journey, Tina focuses on the essential first steps to help you confidently go from brainstorming to launching and selling your online course. Key Topics Covered: Start Before You’re Ready: Don’t let indecision stall your progress. Choose one idea and get started — it’s better to begin than to wait for the “perfect” inspiration. Find Your Winning Idea: The best course topics sit at the intersection of what you love, what you're great at, what people want, and what they’re willing to pay for. Validate Before You Build: Instead of working in isolation, validate your idea by offering a live, short course (like 6-8 weeks) to a small group before creating polished course content. Launch Small, Learn Fast: Your first sales are likely to come from people you know. Make a list of potential buyers in your network, and focus on serving them well. Start Simple: Don’t get bogged down in complex business models. Begin with one straightforward offering and let your audience’s needs guide your evolution. Embrace Vulnerability: Selling a course is personal. Be prepared for vulnerability and judgment, but also for the massive rewards and personal growth that come from showing up authentically. Stay Focused on Your 'Why': Course creation is challenging, but keeping your end goal and impact in mind will help push you through the tougher moments. By focusing on clarity, simplicity, and connection, your first online course can be the foundation of a thriving business. Trust yourself, start where you are, and remember — progress is far more powerful than perfection. Resources Mentioned: 3 Day Idea To Income Challenge: https://www.herempirebuilder.com/income for your free guide on How to Start Your Online Course Business. Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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287: Ask Me Anything 27:23

منذ 24 يومًا27:23

27:23

In this special “Ask Me Anything” episode, Tina Tower dives into a variety of questions submitted by her audience, covering everything from how to turn an idea into a successful business offer, to starting out with limited funds, building trust in business, social media strategies, and health transformations. Tina shares behind-the-scenes stories about her own entrepreneurial journey—including both the wins and the struggles—and offers actionable advice for anyone navigating the world of online business. Key Topics Covered: Developing and Testing Business Ideas How Tina decides which projects to pursue The three crucial ingredients for a winning offer Tina’s experimental approach when starting out Launching a Business with Little to No Money Honest stories about overcoming financial hardship First steps to building an online business from scratch Resources Tina recommends for beginners (including her course, “Idea to Launch”) Trusting People in Business, Especially Around Money Setting up clear boundaries and contracts Why self-responsibility is crucial with finances Tips for collaborating with partners and friends Fastest Ways to Make Money When Starting Out The power of one-to-one consulting and done-for-you services How to gradually move from one-to-one to scalable one-to-many offers Approaching Social Media as a New Business Owner Why it’s tougher (but also more accessible) than ever The importance of multi-format content and consistency When and why to consider low-cost lead generation ads Biggest Challenges Tina Sees with Clients Overcoming the fear of failure and perfectionism The truth about making mistakes and learning from them Embracing personal development as an entrepreneur Tina’s Personal Health Journey Why she’s cautious about giving health advice The effort and experimentation that’s gone into her transformation Whether you're just starting out or scaling to new heights, this episode is packed with honest insights and practical tips to help you move forward with confidence. Tune in to get inspired, feel supported, and take your next step in business with clarity and courage. Resources Mentioned: Idea to Launch - herempirebuilder.com/start 275: How to go from $0 to $100K in your online course business A Thousand True Fans by Kevin Kelly Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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286: Creating Without Burnout with Michelle Falzon 40:33

منذ 4 weeks40:33

40:33

In this episode, Tina Tower welcomes entrepreneur, strategist, and storyteller Michelle Falzon to discuss how you can unlock your best creative work without getting burnt out. With over 20 years’ experience catalyzing ideas into sustainable, soul-aligned success, Michelle shares insights from her signature “Creation Loop” framework—designed to help passionate business owners and creators strike a balance between serving their clients, delivering quality work, and sustaining their own wellbeing. Key Topics Covered: Michelle’s Journey: From supporting multi-million dollar launches behind the scenes to stepping out front with her own ideas. The Creation Loop: Michelle breaks down her five-part framework—Saturate, Percolate, Create, Celebrate, Rejuvenate—that helps creators avoid the cycle of constant output and burnout. Maintaining Creativity in a Busy World: How to protect your signal (your true vision) from the daily “noise” and distractions of business. Boundaries and People Pleasing: Why women especially struggle with saying no, and how working on personal boundaries is an ongoing process. The Power of Self-Compassion: Practical tools, including the RAIN process (Recognize, Allow, Investigate, Nurture) for being kinder to yourself through the ups and downs of business. Sustainable Scheduling: The importance of allowing time to percolate (think and process) between absorbing information and executing, plus how celebration and genuine rest fuel creativity. Perfectionism vs. Progress: Why taking action before everything is “ready” is crucial, especially for women prone to over-preparing. Trusting Intuition: How to build trust in your gut instincts and natural creative rhythms, letting go of what you think you “should” do. Defining Success: Michelle closes by sharing her outlook on true success—freedom, love, relationships, and staying connected to the simple joys of life. This conversation is a powerful reminder that your most meaningful creative work doesn’t come from pushing harder, but from aligning deeply with who you are and what matters most. By embracing frameworks like the Creation Loop, you can sustainably grow your business while honoring your wellbeing, intuition, and joy. Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder Where to find Michelle Falzon: Michelle Falzon: www.michellefalzon.com Her Business: www.contentsellspodcast.com Women’s Business Mastermind in Australia: www.herbusinessmastermind.com Free Guide: Create Without Burnout: www.createwithoutburnout.com Free Guide: The Ultimate High-Converting Offer Blueprint for Women Business Owners: https://her-business.lpages.co/high-converting-offer-blueprint/…

Her Empire Builder Show with Tina Tower

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285: Should you have an evergreen or live launched course? 18:50

منذ 5 weeks18:50

18:50

In this episode, Tina Tower dives into the pros and cons of evergreen vs. live launched courses for online business owners. She shares her personal experience, industry benchmarks, and tips for choosing the best strategy for your course business—along with ideas for hybrid approaches that blend the best of both worlds. Key Topics Covered: What is Evergreen vs. Live Launch? Evergreen programs are always available and rely on automated marketing, with the goal of creating consistent, scalable revenue. Live launches are time-bound events with open/close cart periods, featuring high-energy events like webinars or challenges that drive urgency. Pros & Cons of Live Launches Pros: Electric, high-energy atmosphere that boosts conversion. Easier to create urgency (FOMO) and momentum. Great for building community and getting real-time feedback. Higher conversion rates (e.g., 30% for webinars). Ideal for validating new offers. Cons: Time-consuming and emotionally intense. Peaks and valleys in revenue can make forecasting critical. Risk of burnout if launching too often. Requires constant creativity to keep launches fresh. Pros & Cons of Evergreen Pros: Potential for more freedom and consistent, scalable income. Better suited for those who prefer steady, predictable workflows. Excellent for content marketing, SEO, and paid ads. Great once offers are validated and funnels are optimized. Cons: Lower urgency and typically lower conversion rates (often 3–5%). Heavier upfront tech setup and ongoing optimization required. Can feel less connected to your audience without live interaction. Trickier to know exactly where conversions are stalling. Tips & Recommendations Start with live launches to validate offers and really get to know your audience. Move into evergreen after getting a proven program and well-optimized funnel. Consider a hybrid approach: run evergreen all year but add 1–2 live launches or live webinars annually to infuse energy and boost conversions. Know yourself: If you thrive on energy and creativity, live launching may suit you. If you want more consistent, mathematical growth, evergreen could be your path. Tina's Experience & Advice Tina personally prefers a combination—live launches for excitement, validation, and community; evergreen for ongoing sales and freedom. She highlights the importance of revenue forecasting, creative launches, and making sure your system fits your personality and business goals. Encourages early-stage entrepreneurs to embrace frequent live launches for faster growth and refinement. Common Mistakes to Avoid Relying purely on “build it and they will come” for evergreens—marketing is still 80% of the work. Going evergreen before your offer is validated with real students. You don’t have to choose just one strategy—curate the combination of live launches and evergreen funnels that aligns with your goals, capacity, and personality for sustainable course business growth. Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder Resources Mentioned: Platforms for automating evergreen funnels ( Deadline Funnel ) Advertising channels: Google, Facebook, Instagram, LinkedIn, YouTube…

Her Empire Builder Show with Tina Tower

1
284: Lessons from my fav coach Barrett Brooks 1:11:35

منذ 6 weeks1:11:35

1:11:35

Tina Tower sits down with her favorite coach, Barrett Brooks, for a deeply personal and transformative conversation about business, personal growth, and the journey of self-discovery. Tina shares how working with Barrett brought unparalleled clarity, contentment, and alignment to her life and business, while Barrett opens up about his transition from the COO of ConvertKit to becoming a world-class coach. Key Topics Covered: The Power of Coaching: Tina describes the enormous value she's received from working with coaches throughout her 20+ year career, and how having Barrett as her coach was particularly life-changing. Why Barrett Left Tech Leadership: Barrett shares the story behind his decision to leave ConvertKit, citing burnout, misaligned values, and the importance of honoring what truly works for him. Reinventing Yourself: Barrett discusses the “progressive surrender” to his authentic self and letting go of other people’s expectations. He emphasizes the courage required to walk away from prestigious roles to pursue work that is deeply aligned with one’s true nature. Internal Work and Self-Awareness: Both Tina and Barrett talk about how internal family systems, therapy, and somatic practices helped them process old beliefs, trauma, and self-imposed pressure, unlocking new levels of happiness and productivity. Burnout and Boundaries: Barrett shares how he intentionally structures his coaching business to avoid burnout, setting clear boundaries and focusing on a select number of clients to maintain excellence and energy. Entrepreneurial Mindset: Insights into why entrepreneurs often feel compelled to do more, the importance of embracing ease, and how to find fulfillment beyond relentless hustling. Masculine & Feminine Energies in Business: Discussion around societal expectations of men and women, provider roles in relationships, and the importance of balancing masculine and feminine energies for healthy organizations and partnerships. Coach vs. Mentor vs. Therapist: Barrett explains the distinct roles of a coach, mentor, and therapist, and how they can complement each other in an entrepreneur’s personal and professional growth. Navigating a Changing World: Barrett talks about setting boundaries with news and technology, his approach to AI, and the importance of focusing on what one can control and contribute, even in times of uncertainty. Defining Success: Both discuss redefining success as loving and being loved, showing up authentically, and embracing the impact of deep personal connection over superficial metrics. This episode is a masterclass in personal and professional transformation. Whether you’re an entrepreneur craving clarity, or a leader seeking deeper purpose and healthier boundaries, you’ll find actionable wisdom and heartfelt encouragement in Tina and Barrett’s conversation. Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder Where to find Barrett Brooks: Website: https://barrettbrooks.com/ The Good Work Show Podcast: https://www.goodworkshow.com/ Subscribe to Little Leadership Lessons Newsletter: https://barrettbrooks.com/ LinkedIn: https://www.linkedin.com/in/barrettabrooks/ Resources mentioned: To Bless the Space Between Us by John O’Donohue (book) Presence-Based Coaching (Barrett's advanced coach training) Opal app (for digital boundaries) Peter Levine's work on Somatic Experiencing…

Her Empire Builder Show with Tina Tower

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283: Creating a magical mastermind experience 21:19

منذ 7 weeks21:19

21:19

In this episode, Tina Tower dives deep into the world of masterminds—what makes them magical, how they differ from memberships, and how to create an unforgettable mastermind experience within your course creator business. Key Topics Covered Membership vs. Mastermind: Memberships are scalable, group-focused, and often larger in size with less personal touch. Masterminds are smaller, more curated, higher touch—and while less scalable, they foster deep connections and high transformation. Tina’s Offer Suite and Ascension Model: Starts with a low-cost, high-volume evergreen offer → signature offer → back-end membership → high-level mastermind This tiered system has helped many hit the million-dollar mark in their businesses. Real-life Evolution: Her Empire Builder started as a mastermind, evolved into a scalable membership model as numbers grew. Original small group became the Empress Circle Mastermind for higher touch and intimacy. Curriculum and Facilitation: The Empress Circle is more information-heavy, with teaching and small group accountability. The Impact Mastermind is peer-to-peer focused and supports 7-figure+ business owners with connection and facilitation rather than explicit teaching. Designing Your Mastermind: Get crystal clear on your ideal (“hell yes!”) mastermind client. Curate members through an application process for group harmony and energy. Decide on the purpose: connection, strategy, or support. Transformational Experiences: Psychological safety is a must—what’s shared in the mastermind stays in the mastermind. Live retreats and in-person events are crucial for creating lasting bonds, especially in the age of AI. Personal touches like favorite snacks, drinks, and personalized gifts (hello, monogrammed pajamas!) make members feel truly seen. Structure & Flow: Strike a balance between structured learning and downtime at live events. Prioritize generous break times and early finish for dinners to accommodate different lifestyles. Keeping Connection Alive: Use platforms like Slack, WhatsApp, or Voxer (Tina’s favorite!) for ongoing relationship building. Encourage collaborations, celebrate wins, and recognize growth privately. Onboarding and Engagement: Thoughtful onboarding with surveys, welcome gifts, and public shout-outs help new members feel valued from day one. Tina’s insights serve as a practical guide for course creators considering adding masterminds to their offer suite and emphasize that, with the right structure and intention, masterminds can provide transformational experiences that go beyond business strategy, nurturing long-term relationships and personal growth. If you have a successful course or membership, adding a mastermind might just be the next logical step in your business ascension model—and as Tina says, when you pay attention to all the details, that’s where the real magic happens. Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder Resources mentioned: Kajabi: https://kajabi.com/30-days-trial-lp?utm_campaign=&utm_content=27629&utm_medium=affiliate&utm_source=... Kajabi Communities: https://kajabi.com/features/communities WhatsApp: https://www.whatsapp.com/ Voxer: https://www.voxer.com/…

Her Empire Builder Show with Tina Tower

1
282: Growing your business with Evergreen Funnels with Kate McKibbin 43:07

منذ 8 weeks43:07

43:07

On today’s episode, Tina Tower sits down with Kate McKibbin, the “super-nerd” behind HelloFunnels.co , to bust myths and clear the air about evergreen sales funnels for course creators. If you’ve ever felt icky or confused about funnels, or wondered if you can grow your business the “sleaze-free” way, this episode is for you! Learn how to design sales systems that feel good, align with your values, actually work, and can help you make more money—without burning out. Key Topics Discussed: Navigating Funnels Without the Sleaze: Kate shares her journey from blogging to funnels, how she fell in love with automation, and why you don’t have to use sales tactics that feel out of alignment. Value-Aligned Automation: Learn how to create sales funnels that respect your values and your audience. The episode dives into how to avoid “bro marketing” and build trust with your audience. What’s Working Now With Evergreen Funnels: Kate reveals the importance of testing, knowing your numbers, and why classic strategies like tripwires are making a comeback, especially as ads and acquisition costs shift. Simple vs. Complicated Funnels: Advice for resisting the temptation to overcomplicate. Kate recommends starting with the simplest version possible that matches your business goal, then layering on more later. Overcoming Tech Resistance: For anyone who feels overwhelmed by tech, Kate offers advice for overcoming mindset blocks, starting small, and building skills (or hiring help) without letting tech fears hold you back. Numbers to Know: Lead Magnet Opt-in Rate Benchmark: Aim for 35%+ Sales Conversion Rate Benchmark: 2% of opt-ins Know your “return on ad spend” (ROAS) and how long it typically takes for buyers to convert What’s Hot in 2025: Tripwires, low-ticket front-end offers, and cultivating a customer list (not just a subscriber list) are powerful tools for increasing trust and long-term sales. Scaling Strategies: The path to a million-dollar funnel is iterative! Learn how to scale responsibly, monitor your numbers, and stay patient as conversion cycles play out. This episode is a must-listen for anyone wanting to build ethical, effective funnels that honor both your values and your audience. From simplifying your tech stack to mastering evergreen strategies, Kate offers a refreshing, practical take on scaling with integrity in 2025. Where to find Kate McKibbin: Hello Funnels: https://hellofunnels.co/ Instagram: https://www.instagram.com/hellofunnels 2025 7-Figure Funnel Playbook here Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder Resources mentioned: Kajabi https://kajabi.com/30-days-trial-lp?utm_campaign=&utm_content=27629&utm_medium=affiliate&utm_source=... ActiveCampaign https://www.activecampaign.com/ Stripe https://stripe.com/au ThriveCart https://thrivecart.com/ Shopify https://www.shopify.com/…

Her Empire Builder Show with Tina Tower

1
281: Lessons from SXSW - My Fav Tech Conference 28:28

منذ 9 weeks28:28

28:28

In this episode, Tina Tower takes listeners behind the scenes at South by Southwest (SXSW), her favorite tech conference. Having attended eight times, Tina shares her biggest takeaways, standout sessions, and key emerging tech trends—all with her signature candor and enthusiasm. This episode dives deep into AI trends, the loneliness epidemic, balancing technology and human connection, the environmental impact of AI, cybersecurity, and so much more. If you're keen to stay on the cutting edge of tech but also crave a more connected, fulfilling life, this one's for you. Key Takeaways: SXSW Overview: SXSW combines tech, music, and film; Tina focused on the tech track. It’s a hub for learning, inspiration, and connecting with like-minded change makers. AI Everywhere: AI dominated the conference, but Tina questions whether mainstream desire matches tech-world hype. Small language models are emerging as more eco-friendly than large ones like GPT-4. AI agents, avatars, and robo-taxis are evolving fast—commercial fast-learning robots may be here by 2030. Human Connection & Loneliness: Keynote by Kasli Kalam emphasized the "loneliness epidemic." Her "5-3-1 Game": Connect with 5 people weekly, maintain 3 close relationships, and have 1 hour of quality interaction daily. Even introverts need meaningful connection, though the ideal amount varies. AI, Tech & Health: The paradox of embracing convenience tools while ensuring they support—not replace—human connection and mental health. Future health may involve mindset coaches as common as personal trainers. Ethics & Future Threats: A growing divide: people embracing vs. avoiding advanced tech (think brain chips and body-embedded sensors). Issues around trust in information and the growing need for credible journalism. Cybersecurity: Meredith Whitaker from Signal warned about privacy risks as AI agents start connecting all your personal information. Tips: Enable end-to-end encryption, especially for sensitive accounts like iCloud. Wonder & Curiosity: Beyond tech, nurture your community, stay curious, and deliberately step out of your echo chamber. The Need for Balance: Leverage AI for productivity, but use the gained time for real connection and human experiences. Draw boundaries with tech—seek more “off time” for happiness and well-being. Whether you're a tech enthusiast or just trying to make sense of the digital world we’re living in, this episode offers a grounded perspective with heart. Tune in to feel inspired, informed, and reminded that the future is human—tech is just the tool. Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder Resources mentioned: Sintra: https://playosinc.pxf.io/NkAdJV Delphi AI: https://www.delphi.ai/pricing?via=tina-tower Synthesia: https://www.synthesia.io/ SXSW Sydney: https://www.sxswsydney.com/ Eight Sleep: https://www.eightsleep.com/ Join HEB: https://www.herempirebuilder.com/join Tech Crunch: https://techcrunch.com/ People mentioned: Kasley Killam. https://schedule.sxsw.com/2025/events/PP1148033 Niall Firth https://schedule.sxsw.com/2025/events/PP1146923 Rohit Bhargava https://schedule.sxsw.com/2025/events/PP1146887…

Her Empire Builder Show with Tina Tower

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280: Google Ads Made Simple with Aaron Young 40:07

منذ 10 weeks40:07

40:07

In this episode, Tina Tower welcomes Aaron Young to the Her Empire Builder Show to demystify Google Ads for course creators. Aaron, an expert in digital marketing and founder of the Define Digital Academy, shares his insights on making Google Ads simple and effective. He explains the importance of having a good Google Ads campaign, a converting landing page, and a strong offer. This episode is filled with valuable strategies and clarifies common misconceptions about Google Ads. Key Topics Discussed: Introduction to Google Ads for Course Creators: Aaron Young explains how Google Ads can become a powerful tool for course creators, distinguishing it from other ad platforms like Meta ads. Strategies for Google Ads: Understanding the importance of warming up your audience and going beyond the immediate sale is crucial for course creators to succeed with Google Ads. Tracking and Metrics: Aaron emphasizes the importance of patience and tracking the right metrics over a period of at least three months to evaluate the effectiveness of your Google Ads campaigns. Budgeting and Planning: Learn realistic expectations for monthly ad spend and how to reverse engineer your budget based on desired outcomes. YouTube and Google Ads Integration: Aaron discusses the growing opportunity with YouTube ads and how course creators can leverage this platform for cheaper yet impactful advertising. The Transition from Agency to Educator: Aaron shares his journey from running a digital agency to teaching business owners directly, empowering course creators to manage their own Google Ads effectively. Monetization and Community Engagement: Engaging with platforms like Kajabi and adapting strategies for community engagement is covered, providing insights into Aaron's own course offerings. This episode is perfect for those who are completely new to Google Ads or looking to enhance their existing strategies. It offers clarity, calm, and actionable strategies, with a strong emphasis on long-term planning and realistic expectations. Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder Where to find Aaron Young: Define Digital Academy: https://www.definedigitalacademy.com/ YouTube: https://www.youtube.com/@AaronYoungGoogleAds Get ALL of Aaron's Google Ads Campaign Set-up guides: https://www.definedigitalacademy.com/campaign-set-up-guides…

Her Empire Builder Show with Tina Tower

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279: Freedom, Funnels & Real Talk: Jill Stanton’s Unfiltered Guide to Online Success 57:26

منذ 11 weeks57:26

57:26

In this dynamic episode, Tina Tower welcomes the vibrant Jill Stanton, a maven in the online business space. Together, they explore the essence of building businesses that are not only successful on paper but deeply fulfilling in life. The conversation dives deep into scaling without the hustle, selling with integrity, and creating irresistible offers—all while ensuring personal freedom and authenticity. Key Takeaways: Jill’s Entrepreneurial Journey Evolution from starting with "screw the 9 to 5" to her current ventures. Emphasis on non-traditional paths and the shift to personal empowerment within business. Importance of Courage and Alignment in Business Jill discusses making bold decisions in business. The necessity of staying aligned with personal values and goals. Scaling and Balancing Life How to scale a business while keeping it fun and freeing rather than stressful. Jill’s personal strategies for maintaining energy and enthusiasm. Differentiate in the Online Course Market Importance of working on personal magnetism and messaging. Tips on attracting the right audience who are ready to buy. Launch Strategies and Energy Jill shares insights on conducting successful launches. The significance of unique and specific messaging. Thoughts on Money Mindset and Personal Growth Jill talks about the energy of wealth creation and breaking past financial limitations. Developing a mindset that supports financial success and expansion. Clarity on Personal Success Jill shares her personal definition of success and what it looks like in her life. Emphasis on freedom, family, and personal fulfillment. The episode wraps up with Jill’s powerful insights about life, success, and the courage to make bold moves. Her journey inspires listeners to rethink conventional paths and embrace a life and business that feels authentically theirs. Where to find Jill Stanton: Instagram: https://www.instagram.com/iamjillstanton Jill Stanton's page: https://www.jillstanton.com/secret Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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278: Protect Your Empire: Legal Must-Knows for Course Creators with Autumn Witt Boyd 38:00

منذ 13 weeks38:00

38:00

Course Creators: Don’t Wait Until It’s Too Late! You’ve poured your heart into your course, but is it legally protected? In this episode of Her Empire Builder , I sit down with Autumn Witt Boyd, an expert copyright and trademark attorney, to break down everything course creators need to know about protecting their business, brand, and content. We cover: ✅ The biggest legal mistakes course creators make (and how to avoid them) ✅ When to trademark your course name & protect your brand ✅ What to do if someone steals your content 😳 ✅ How AI-generated content affects copyright & ownership ✅ Contracts every course creator must have in place If you’ve ever wondered, Do I really need legal protections for my course? —this episode is for you! Tune in now and safeguard your business like a pro. Where to find Autumn: The AWB Firm Website: www.awbfirm.com Legal Contract Template Shop: www.awbfirm.com/collections/all Autumn on LinkedIn: linkedin.com/in/autumnwittboyd AWB Firm on Facebook: facebook.com/AWBFirm AWB Firm on Instagram: instagram.com/awbfirm Get The AWB Firm Legal Report As a firm exclusively working with online businesses, we have a front seat to the latest trends, regulations, and potential pitfalls that coaches, creatives, service providers, and course creators need to know about. From text message marketing, to knowing if you really need that trademark registration, you need the The Legal Checkup Report: What Online Business Owners Need To Know To Stay Compliant and Protected www.awbfirm.com/report Where to find Tina: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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277: Building a business with high profit, not just revenue 30:40

منذ 16 weeks30:40

30:40

In this episode, Tina Tower dives into the vital difference between revenue and profit in the world of online business. She emphasizes the importance of focusing on profit to ensure the sustainability and longevity of a business rather than being solely impressed by high revenue figures. Tina shares her favorite saying: "Revenue is for vanity, profit is for sanity, and cash flow is reality," highlighting her belief that cash flow is crucial for a business's health. Key Takeaways: 1. Importance of Profit: - Profit creates sustainability and freedom in a business. - High revenue with low profit can lead to burnout and resentment. 2. Common Profit Killers: - Hiring too soon or having bloated expenses. - Spending on marketing without seeing a return on investment (ROI). - Underpricing or overpricing offers. 3. Strategies for Profit: - Set a profit goal before setting a revenue goal. - Implement a profit-first accounting strategy. - Create high profit offers and monitor your margins. 4. Mindset and Psychology: - Bigger isn't always better. - Having a financial buffer provides a psychological advantage and allows for better decision-making. Tina also encourages listeners to focus on creating a business that aligns with their personal goals and provides the life they want, reminding them not to judge their success by others' standards. Where to find Tina Tower: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder Resources mentioned: Monday.com https://try.monday.com/tinatower88 Profit First book https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4 AI For Course Creators theaicircle.com…

Her Empire Builder Show with Tina Tower

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276: Making Your First Million Dollars as a Course Creator 33:25

منذ 16 weeks33:25

33:25

This is the third and final episode in our Making Money in Online Business series, and we’re diving deep into what it takes to go from six to seven figures—without working 24/7. Spoiler alert: It’s all about smart strategy, not just hustling harder. Key Topics Discussed: Introduction to the Series: This episode is the third in a three-part series about making money in online business. Previously, Tina discussed starting from zero to your first dollar and then growing to your first $100,000. Mindset and Strategy for Scaling: Transitioning to a CEO mentality is crucial when scaling to seven figures. Scaling to a million dollars involves working smarter rather than harder. Four Steps to Achieving $1M in Revenue: Step 1: Offer Suite: Developing a strategic product offering, including a signature course, high ticket offers, a membership for recurring revenue, and a low-ticket evergreen offer. Step 2: Traffic and Lead Generation: Focus on creating a proven evergreen webinar, implementing paid traffic strategies, and having an automated sales machine. Step 3: Team and Systems to Scale: Hiring teams for growth, investing in the right people, and establishing robust systems, such as managing tasks with SOPs. Step 4: Scaling Without Burnout: Emphasizing simplicity, protecting energy, maintaining boundaries, and regularly evaluating tasks for optimization. Common Roadblocks: Not investing in the right team. Overcomplicating the offer suite. Ignoring crucial data for decision-making. Underpricing expertise. Resources: Join the Waitlist here: https://www.herempirebuilder.com/join Part 1: From Zero to Your First $1 – Getting Started in the Online Course Industry Part 2: How to go from $0 to $100K in your online course business Check out Tina’s book “Million Dollar Micro Business” for more in-depth strategies Where to find Tina Tower: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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275: How to go from $0 to $100K in your online course business 26:19

منذ 17 weeks26:19

26:19

In this episode, Tina Tower guides listeners on how to scale from their first dollar to their first hundred thousand dollars in the world of online course businesses. This is part two of a three-part series on making money online. The focus is on creating a sustainable and scalable business model. Key Points: Milestones and Expectations: Understanding the journey from $0 to $100,000 is vital. Emphasizing the challenge and necessity of getting past the $100k mark to reach sustainable growth. Game Plan for $100k: Create a scalable offer and price it for growth. Decide between high price, low volume versus low price, high volume, based on what fits your business model. Consider upselling to increase revenue per customer. Building an Evergreen Funnel: Importance of having a consistent revenue stream rather than solely depending on live launches. Components of a successful funnel include a lead magnet and an evergreen sales process. Marketing Strategies: Leveraging organic growth before considering paid ads. Consistency in content and engagement is crucial. When considering ads, start small and focus on ROI. Customer Experience Focus: Deliver excellent transformation and use word-of-mouth referrals. Consider implementing an affiliate program to encourage referrals. Avoiding Common Mistakes: Track key metrics and know your numbers to drive growth. Avoid waiting for perfection before launching. Don't rely solely on launches; focus on consistent audience growth. If you're interested in scaling your business and learning more, consider joining "Her Empire Builder." The program provides step-by-step strategies, templates, and guidance to accelerate your journey to $100k and beyond. Reaching $100k is challenging but achievable with the right strategies and consistency. Once surpassed, the journey to a million is much more streamlined. Stay tuned for part three, which focuses on scaling to $1 million in online courses. Resources: Join the Waitlist here: https://www.herempirebuilder.com/join Part 1: From Zero to Your First $1 – Getting Started in the Online Course Industry Pricing Your Services episode Where to find Tina Tower: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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274: From Zero to Your First $1 – Getting Started in the Online Course Industry 26:06

منذ 18 weeks26:06

26:06

In this exciting first episode of our three-part series, Tina delves deep into the world of online courses, offering strategies that take you from the brink of an idea to making your very first dollar. Tina shares her wealth of experience as a business strategist, course creator, and best-selling author to guide ambitious women on their journey toward creating wealth, freedom, and impact. Whether you're just starting out or looking for motivation, this episode is packed with real insights to help you turn your dreams into reality. Introduction to the Series: Tina introduces a three-part series focusing on scaling online course businesses from zero to your first sale, then moving to six figures, and finally to creating your first million. Personal Reflections: Tina shares personal anecdotes about getting started and the significance of making that first sale. Dreams and Regrets: Discussion about the importance of going after your dreams and the common fears that hold people back from starting. Fear Setting Exercise: Tina mentions a TED Talk by Tim Ferriss about fear setting to manage and overcome the fear of failure. Four Steps to Your First Dollar: 1. Choose a Profitable Course Topic: Align your passion with expertise and market demand. 2. Validate Your Idea: Share your idea and gather feedback to ensure it's market-ready. 3. Sell Before You Create: Learn the importance of pre-selling your course to validate demand. 4. Deliver and Refine: Launch, gather feedback, and refine for future launches. Biggest Mistakes to Avoid: Tina outlines common pitfalls such as overcomplicating tech, waiting for a big audience, underpricing, and striving for perfection. Encouragement to Start: Tina emphasizes the importance of making that first sale and the fulfillment it brings. This episode is your call to action to take the leap and start your journey in the online course industry. Tune in and turn your dreams into reality!🎉 Resources: Get the FREE Online Course Checklist: https://www.herempirebuilder.com/ready Get Kajabi 30 days for FREE HERE Where to find Tina Tower: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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273: From Revenue to Wealth: Strategies with Mel Abraham 57:07

منذ 20 weeks57:07

57:07

My guest today is my friend and money expert, Mel Abraham! A former CPA turned entrepreneurial innovator and money mentor, Mel is renowned for his USA Today bestseller, "Building Your Money Machine: How To Get Your Money To Work Harder For You Than You Did For It!". Founder of The Affluence Blueprint™, The Legacy Factor™, and Thoughtpreneur™ Academy, Mel empowers individuals to achieve financial independence and create impactful lives. In our conversation, Mel shared how his personal journey as a single full-time dad and a health scare inspired his mission to democratize financial wisdom. He emphasized moving beyond revenue-focused mindsets to sustainable wealth-building strategies. Throughout the interview, Mel addressed common financial blind spots among entrepreneurs, providing practical steps to secure long-term financial futures. He highlighted strategies for turning businesses into wealth-generating assets, distilling insights gained from advising top course creators globally. Mel's approach goes beyond monetary success, encouraging a shift in money psychology to foster lasting wealth. He outlined a roadmap for financial independence tailored for entrepreneurs, stressing the importance of investment strategies amidst fluctuating incomes. Discussing growth and avoiding burnout, Mel redefined success, urging entrepreneurs to focus on profitability and cash flow rather than vanity metrics. He shared insights on generational wealth, emphasizing its broader significance beyond financial gains. Reflecting on his journey, Mel shared invaluable lessons, including critical mistakes in wealth-building and defining personal success beyond monetary achievements. His advice for entrepreneurs at various stages underscored the importance of strategic planning and holistic growth. Where to find Mel Abraham: Building Your Money Machine book link: YourMoneyMachineBook.com Instagram: https://www.instagram.com/melabraham9/ YouTube: https://www.youtube.com/@MelAbraham Where to find Tina Tower: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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272: Embracing Intuition in Business: Brigit Esselmont's Entrepreneurial Insights 42:15

منذ 21 weeks42:15

42:15

In the latest episode of the "Her Empire Builder Show," I had the privilege of speaking with the incredible Brigit Esselmont, who transitioned from a passion for tarot reading to building a multi-million dollar business. Her journey is filled with valuable insights for entrepreneurs at any stage. 🎧 Tune in for an enriching conversation about blending intuition with entrepreneurship, managing growth, and redefining success. Here are 3 key takeaways that could change the way you approach your business: Intuitive Decision-Making: Brigit emphasizes the importance of aligning business goals with personal values and using intuition over external metrics to make critical decisions. True success is about personal alignment, not just societal expectations. Managing Growth and Teams: Building a business doesn't mean expanding for expansion's sake. Brigit's experience of reducing her team from 30 to 15 members to maintain effectiveness and align with her vision underlines the importance of sustainable growth. Redefining Success: Traditional metrics like revenue aren't the be-all and end-all. For Brigit, profit and personal satisfaction hold more weight. Tina Tower also shares her journey of seeking genuine contentment over external validation, opting for a simpler lifestyle that enables personal happiness and freedom. If you're looking for inspirational and practical advice on entrepreneurship, teamwork, and personal growth, this episode is a must-listen. 🎙️✨ 📚 Be sure to check out Brigit's new book, "Intuitive Manifestation," for deeper insights on setting aligned goals and becoming your future self. Where to find Brigit Esselmont: https://www.biddytarot.com https://www.instagram.com/biddytarot https://www.facebook.com/biddytarot https://www.youtube.com/biddytarot Where to find Tina Tower: Her Empire Builder: https://www.herempirebuilder.com/ Instagram: https://www.instagram.com/tina_tower/ YouTube: https://www.youtube.com/@herempirebuilder…

Her Empire Builder Show with Tina Tower

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271: 2025 Game Plan: The Big Changes I’m Making in My Business 33:11

منذ 22 weeks33:11

33:11

In this episode of Her Empire Builder Show , I’m taking you behind the scenes to share the lessons and wins of 2024—and how they’re shaping the big changes I’m making in my business for 2025. You’ll hear: A candid breakdown of what worked well in 2024 and what didn’t quite hit the mark. The key shifts I’m making to align my business with my goals for growth, impact, and ease in 2025. How I’m doubling down on what’s successful while letting go of what no longer serves the business. This is your front-row seat to the strategy and evolution of Her Empire Builder . Join me for an honest, insightful look at the journey and the plans ahead—so you can take these lessons into your own business and grow alongside me. Let’s do this together!…

Her Empire Builder Show with Tina Tower

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270: What To Do When Sales Are Slow 24:41

منذ 34 weeks24:41

24:41

Are sales slower than you’d like? Don’t worry—you’re not alone, and it’s not the end of the world! In this week’s episode of Her Empire Builder , we’re talking about how to turn slow sales into a time of growth and opportunity. 🙌 ✨ You’ll learn: Why sales slow down and what to do about it How to reconnect with your audience and re-ignite momentum Simple tweaks you can make to your offers to boost sales Proven strategies to boost visibility and keep things moving forward Don’t let a slow period stop your business from thriving! 🎧 Hit that download button and let’s turn this around together! 💥 Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here…

Her Empire Builder Show with Tina Tower

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269: Next-Level AI - How to Maximize AI for Efficiency and Growth in Your Business 27:56

منذ 35 weeks27:56

27:56

Ready to take your business to the next level? In this week’s episode of Her Empire Builder , we’re talking all things AI—and how you can use it to scale your business with more ease and efficiency than ever before. 🙌 ✨ You’ll learn: Practical ways to use AI for automating tasks and saving time How to boost your content creation, marketing, and customer insights with AI The common misconceptions about AI and why it’s easier than you think to get started My favorite AI tools to help you work smarter, not harder! If you want to grow your business without burning out, this is the episode for you. Hit that download button and let’s unlock the power of AI together! Free download here Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here…

Her Empire Builder Show with Tina Tower

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268: Should You Run a Black Friday Sale? 20:28

منذ 36 weeks20:28

20:28

With Black Friday around the corner, it’s decision time! Should you run a sale or stay out of the madness? In this week’s episode of Her Empire Builder , we’re breaking down everything you need to know to decide if a Black Friday sale is the right move for your business. ✨ You’ll learn: The pros and cons of running a Black Friday sale How to decide if it aligns with your goals Best practices for creating irresistible offers (without deep discounts) Alternatives to Black Friday sales that still build momentum If you’re debating whether to dive into Black Friday, hit that download button and let’s walk through it together! 🙌 Resources: Get the FREE Black Friday Campaign Guide to help you make your own Black Friday sale here To get on the list for our Black Friday Sale, go to: https://www.herempirebuilder.com/black Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here…

Her Empire Builder Show with Tina Tower

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267: How to Get Unstuck: Finding Your Momentum Without Fear of Getting it Wrong 20:13

منذ 37 weeks20:13

20:13

Hi friend! 🌟 Are you feeling a bit lost in your business and unsure of what to do next? You're not alone, and this week's episode of Her Empire Builder is just what you need to get back on track! Yay! In this episode, we’re jumping into some fun and easy steps to shake off indecision and overwhelm, helping you create that momentum you’ve been longing for! Whether it’s the jitters of failure, feeling like you’re going in circles, or just not having a clue where to kick things off—we’re here to help! Get ready to discover: 🌟 How to change your perspective on fear and stop it from holding you back 🌟 Easy and doable steps to make progress TODAY! 🌟 Breaking big goals into small, manageable tasks is super helpful! It makes everything feel a lot easier and more fun. Just take it step by step, and you'll be amazed at how much you can accomplish! The key to finding clarity is all about taking action (not striving for perfection!) Excited to break free and take your business to the next level? Go ahead and smash that download button, and let’s do this together! 🎧 Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here 1 Seen Like…

Her Empire Builder Show with Tina Tower

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266: Changing Disability Representation with Simone Eyles 29:59

منذ 38 weeks29:59

29:59

Don't miss out on this amazing episode with Simone Eyles! Simone, the inspiring Founder of Disinfluencer, is dedicated to fostering inclusion in the media and entertainment industry for people living with disabilities, neurodiversity, and chronic illness. Her personal journey as a mother, caring for her son with a rare disease, fuels her unwavering commitment to creating a world where 1 in 5 individuals with disabilities are represented and empowered. Disinfluencer is not your typical creative talent agency. Through her social enterprise, she pioneers meaningful representation in mainstream media and offers employment opportunities for individuals with disabilities. In this episode, Simone shares her path from founding a startup to creating Disinfluencer, an impactful social enterprise dedicated to changing the portrayal of disability in media. She unveiled how her personal experiences, including being a mother to a teenager with disabilities, fueled her mission to provide meaningful employment opportunities for individuals with disabilities. Tune in to learn about her vision of taking disability mainstream, empowering businesses to be more inclusive, and the exciting future projects on her horizon. Where to find Simone Eyles: Instagram here Website here Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here…

Her Empire Builder Show with Tina Tower

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265: Why We've Sold Our Dream Home 42:29

منذ 39 weeks42:29

42:29

This is a bit more of a deeper personal episode from me. We recently sold our dream home because, well we got a new dream! I got tonnes of questions about it from shocked family and friends so I thought it would be a helpful episode. All about examining what we really want from life, why we do what we do, how much is enough - you know, the small stuff 😜 I don't have to grind. I don't have to hustle. I don't have to sacrifice my health, my happiness daily, my relationships, my friendships, my time with my kids. I don't have to sacrifice that. I can be happy with what I've got and I can have this and that. And that's what I want to be able to have. I hope it helps to spark a dream in you x Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here…

Her Empire Builder Show with Tina Tower

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264: Building a Human Brand with Nicole Hatherly 38:41

منذ 42 weeks38:41

38:41

As we stride into Episode 264 of the "Her Empire Builder Show," we're thrilled to feature the incredible Nicole Hatherley—a dynamic global brand strategist, professional speaker, executive coach, and inspiring entrepreneur! Nicole Hatherly is obsessed with Brand Strategy and Humans! She’s an award-winning global brand strategist, accredited professional speaker, executive coach, board advisor, and international awards judge with over 30 years experience creating innovative strategies for powerhouse brands like CommBank, TikTok, Foxtel, Woolworths, Electrolux, JC Penny, and Yahoo. An international keynote speaker sharing her brand and thought leadership insights, Nicole has shared the stage with visionaries such as Arianna Huffington, Seth Godin, and Brené Brown. As an Industry Fellow and adjunct instructor at the Queensland University of Technology, Nicole leads successful programs for academics and industry to activate their vital thought leadership to positively impact the world. Her in-demand work ‘branding humans’ (humanely 😉) transforms professionals, celebrities, sports stars, academics and thought leaders from hidden gems into industry luminaries. In her downtime, Nik's adventurous spirit sees her trekking to Everest’s base camp, surfing and hitting remote trails around the globe, embodying a life of exploration and discovery. Where to find Nicole Hatherly: Website here LinkedIn here Instagram here Join our Free AI Training for Course Creators here Join in our upcoming launch fun here Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here…

Her Empire Builder Show with Tina Tower

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263: Turning Passion into Purpose with Sharon Collon 40:53

منذ 43 weeks40:53

40:53

Just wrapped up an incredible session on the Her Empire Builder Show with Sharon Collon. Sharon is a credentialed award winning ADHD coach & consultant who is passionate about helping people with ADHD have functional and fun lives. Sharon uses her lived experience, 15 years of research and formal training at ADDCA to help and support those living with ADHD. When her first son was diagnosed with ADHD she felt incredibly alone. There was information about how to help the child, but there was nothing on how to support the whole family. The journey of raising her beautiful boys with ADHD was isolating and exhausting. The stress severely affected her health. She realised that she was only surviving each day and things had to change. She began researching ADHD and developing systems to work with the ADHD brain. She realised that she could change the environment around her children to work with their strengths. She loves anything that makes life with ADHD easier! Sharon's company, The Functional Family, has assisted over 35,000 families and individuals with ADHD. She has created online support groups where parents can ask questions, connect and support each other. She offers one on one coaching, parent mentoring, a blog, podcast, a membership and a 6 week online program. She wants to help those with ADHD get back their time and energy, but most importantly create space for the good stuff! Where to find Sharon Collon: Website here Podcast here Facebook here Instagram here Join our Free AI Training for Course Creators here Join in our upcoming launch fun here Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here…

Her Empire Builder Show with Tina Tower

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262: From Stage Fright to Spotlight with Karyn McRae & Helen Lynch 44:24

منذ 43 weeks44:24

44:24

Karyn McRae & Helen Lynch are two of my favourite humans! We’ve known each other in business for nearly 20 years and not only are they razor smart and absolute experts in design, but they’re also hilarious and so kind. Starting their business after attending university together, they’ve had a relationship spanning 3 decades! After building a successful Interior architecture firm, they moved into online courses in 2021 launching “Renovation Simplified” and launched their podcast, Two Gins In - A Designers Perspective. They’re sought after speakers and in today’s podcast episode they’re sharing how they went from being local experts, to nationwide success. Karyn McRae and Helen Lynch are the visionary founders of McRae + Lynch Design, a leading interior design firm based in southern Sydney, Australia. With over 15 years of experience, Karyn’s journey began with a focus on architectural drafting, evolving into a successful career in interior design. Helen complements this with her expertise in interior design and drafting, known for her attention to detail and client-focused approach. Together, they blend their skills, creativity, and dedication to create stunning, customized spaces that reflect their clients' unique styles. Find Karyn & Helen: Website here Instagram here Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here Join the Her Empire Builder waitlist here Want some free resources? We’ve got you covered. Click here…

Her Empire Builder Show with Tina Tower

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261: How to keep high live launch energy for a launch you actually love 42:49

منذ 44 weeks42:49

42:49

Running a live launch is a course creators game day! There's high stakes and high energy! In this episode, I dive into the essentials for maintaining peak energy during your launch: From mindset hacks to physical energy boosters, strategic planning, and staying connected with your audience, I cover it all. Whether it's meditating for clarity or scheduling like a pro, these tips will help you thrive, not just survive, your next big launch. Join our Free AI Training for Course Creators here Join in our upcoming launch fun here Where to find Tina Tower: Her Empire Builder here Instagram here YouTube here…

مرحبًا بك في مشغل أف ام!

يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.

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Her Empire Builder Show with Tina Tower « » 230: Finding Courage to Stand Out with Jen Bowers

230: Finding Courage to Stand Out with Jen Bowers

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مرحبًا بك في مشغل أف ام!

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

Amazon Basics Multipurpose Copy Printer Paper, 20 lb, 92 Bright, 8.5" x 11", White, 8 Reams, 4000 Sheets (500 Sheets/Ream)

Dr. Elsey's Ultra UnScented Clumping Clay Cat Litter 40 lb. Bag

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

مشابه لـHer Empire Builder Show with Tina Tower

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Her Empire Builder Show with Tina Tower « »
230: Finding Courage to Stand Out with Jen Bowers