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Partnering With Sales to Win More Competitive Deals w/ Leaders From Slack, Imperva, Klue, and Grafana Labs
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المحتوى المقدم من Andy McCotter-Bicknell. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Andy McCotter-Bicknell أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
If you want to make an impact on your org, you need to get as close to revenue as possible.
With that in mind, we're diving deep into how Competitive Intel and Product Marketers can partner with sales to win more competitive deals with:
- Clara Smyth: Senior Product Marketing Manager at Slack
- Pat Wall: Head of Competitive Intelligence at Imperva
- Brandon Bedford: Competitive Enablement Manager at Klue
- Farhan Manjiyani: Product Marketing Manager, Competitive Intelligence at Grafana Labs
Follow Clara: LinkedIn
Follow Pat: LinkedIn
Follow Brandon: LinkedIn
Follow Farhan: LinkedIn
Continue the conversation with me: LinkedIn | TikTok | Twitter
This episode is brought to you by The Competitive Playbook (hey, that's me! 😀): The Competitive Playbook
The Competitive Playbook has helped 150+ founders, product marketers, and enablement professionals build or optimize their Competitive Intel programs. Learn more about why folks from Slack, Metadata, Zendesk, Highspot, and more are using the course to build healthy competitive programs at competitiveplaybook.com.
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