Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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المحتوى المقدم من Sara Tasker - Me & Orla and Sara Tasker - Me. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Sara Tasker - Me & Orla and Sara Tasker - Me أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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Why you need to join Substack with Farrah Storr
MP3•منزل الحلقة
Manage episode 333443445 series 1372189
المحتوى المقدم من Sara Tasker - Me & Orla and Sara Tasker - Me. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Sara Tasker - Me & Orla and Sara Tasker - Me أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Things we talked about:
- The value of owning your own audience
- Building a brand for yourself around the work you’re doing
- The growing online hunger for content by real people and the forging of real connections
- We seem to be entering an era that Farrah calls, rather poetically, "the Time of the Writer": the world has passed the period of devouring all the content on the Internet, now we are more discerning, and only want to consume content that we genuinely enjoy
- The continued return of demand for long-form content
- The return of community: the value of hearing from and engaging with your audience
- Giving your best work away from free (yes!)
- The limitations of the stories that can be told in traditional media
- And related, the limitations of creating content when you're in competition for followers or clicks
- When you try to appeal to the masses, you bland out
Farrah's tips for what works well on Substack:
- Niching works well. The more you niche, the more dedicated (as opposed to big) an audience you'll get
- Publishing twice a week tends to grow a "stickier" audience
- Use social media to point people to your Substack content
- Use your "About" page to set expectations and declare a manifesto
- Claim your real name, if you can
Where to find Farrah:
- Farrah's Substack platform, "Things Worth Knowing"
- Farrah on Instagram (for dog pictures and Substack information)
Where to find Sara:
- Sara on Substack
- Sara’s website: meandorla.co.uk
- Sara on Instagram: @me_and_orla
- Sara on Twitter: @meandorla
- One to one business coaching with Sara
- The Insta Retreat
Get full access to Entre Nous at meandorla.substack.com/subscribe
122 حلقات
Why you need to join Substack with Farrah Storr
Hashtag Authentic - for creatives, dreamers & business owners online
MP3•منزل الحلقة
Manage episode 333443445 series 1372189
المحتوى المقدم من Sara Tasker - Me & Orla and Sara Tasker - Me. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Sara Tasker - Me & Orla and Sara Tasker - Me أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Things we talked about:
- The value of owning your own audience
- Building a brand for yourself around the work you’re doing
- The growing online hunger for content by real people and the forging of real connections
- We seem to be entering an era that Farrah calls, rather poetically, "the Time of the Writer": the world has passed the period of devouring all the content on the Internet, now we are more discerning, and only want to consume content that we genuinely enjoy
- The continued return of demand for long-form content
- The return of community: the value of hearing from and engaging with your audience
- Giving your best work away from free (yes!)
- The limitations of the stories that can be told in traditional media
- And related, the limitations of creating content when you're in competition for followers or clicks
- When you try to appeal to the masses, you bland out
Farrah's tips for what works well on Substack:
- Niching works well. The more you niche, the more dedicated (as opposed to big) an audience you'll get
- Publishing twice a week tends to grow a "stickier" audience
- Use social media to point people to your Substack content
- Use your "About" page to set expectations and declare a manifesto
- Claim your real name, if you can
Where to find Farrah:
- Farrah's Substack platform, "Things Worth Knowing"
- Farrah on Instagram (for dog pictures and Substack information)
Where to find Sara:
- Sara on Substack
- Sara’s website: meandorla.co.uk
- Sara on Instagram: @me_and_orla
- Sara on Twitter: @meandorla
- One to one business coaching with Sara
- The Insta Retreat
Get full access to Entre Nous at meandorla.substack.com/subscribe
122 حلقات
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يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.