Player FM - Internet Radio Done Right
2,384 subscribers
Checked 4d ago
تمت الإضافة منذ قبل six عام
المحتوى المقدم من iHeartPodcasts. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة iHeartPodcasts أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Player FM - تطبيق بودكاست
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
المدونة الصوتية تستحق الاستماع
برعاية
T
The Agile Brand with Greg Kihlström®


1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب28:17
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Happy Face Presents: Two Face explicit
وسم كل الحلقات كغير/(كـ)مشغلة
Manage series 2429776
المحتوى المقدم من iHeartPodcasts. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة iHeartPodcasts أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
What would you do if you learned you were adopted, your biological mother was a convicted murderer and your father’s true identity was a mystery? This is what happened to Becky Babcock, the daughter of the infamous Diane Downs. Join Melissa Moore, host of Happy Face Season 1, as she helps Becky unravel the strange tale of her family, searching for answers to decades-old mysteries that remain unanswered in the modern day.
…
continue reading
94 حلقات
وسم كل الحلقات كغير/(كـ)مشغلة
Manage series 2429776
المحتوى المقدم من iHeartPodcasts. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة iHeartPodcasts أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
What would you do if you learned you were adopted, your biological mother was a convicted murderer and your father’s true identity was a mystery? This is what happened to Becky Babcock, the daughter of the infamous Diane Downs. Join Melissa Moore, host of Happy Face Season 1, as she helps Becky unravel the strange tale of her family, searching for answers to decades-old mysteries that remain unanswered in the modern day.
…
continue reading
94 حلقات
كل الحلقات
×In this episode of Lipstick & Lies, listen as Jami Rice and I speak with Criminal Psychologist, Dr. Michelle Ward. Together, we discuss everything from common misconceptions regarding serial killers to red flags people should watch out for in a romantic relationship. Dr. Michelle Ward also weighs in on the Gilgo Beach Murders case which recently had a major update with the arrest of Rex Heuermann who is suspected to be the the Long Island Serial Killer. But before diving into the dark topic of serial killers, Jami and I play a game of “Would You Rather” with Dr. Ward as a warm-up to our deep dive on serial killers. Follow us on social media and become part of the Lie Detector community: Instagram: @LipstickandLies TikTok: @LipstickandLiesPod Jami Rice: @JamiOnAir (IG & TikTok) Melissa Moore: @LifeAfterCrimee (IG) / @LifeAfterCrime (TikTok) Follow Dr. Michelle Ward on Instagram @DrMichelleWard. Leave a 5-star rating for Lipstick & Lies in Apple Podcasts, and drop the name of your favorite lipstick or lip gloss while you’re there! apple.co/lipstick Crime is typically a good ol’ boys club, but sometimes the truth lies behind lipstick. See omnystudio.com/listener for privacy information.…

1 Melissa's New Podcast - Lipstick & Lies with Jami Rice and Melissa Moore 2:18
2:18
التشغيل لاحقا
التشغيل لاحقا
قوائم
إعجاب
احب2:18
Join myself and Jami Rice, two crime survivors, as we lift the veil on lurid tales of lady liars and killers who hid their dark intentions behind a veneer of charm and normalcy. On Lipstick & Lies, Jami and I explore a genre once dominated by the whispered tales of 'good ol’ boys’, but sometimes, the truth lies behind lipstick. If you’re intrigued by women who’ve dabbled in the good ol’ boys crime club you’ve found your people...and your podcast! Listen to new episodes every other Thursday. apple.co/lipstick Follow us on social media and become part of the Lie Detector community: Instagram: @LipstickandLies TikTok: @LipstickandLiesPod Jami Rice: @JamiOnAir (IG & TikTok) Melissa Moore: @LifeAfterCrimee (IG) / @LifeAfterCrime (TikTok) Listen on Spotify and Apple Podcasts ! See omnystudio.com/listener for privacy information.…
In this season ending episode of Happy Face Presents: Two Face, we receive the final update from Michelle Leonard, the DNA Detective. Has she found Becky's father and what does Becky do with all of this information after going on a altering journey? We are left with a heartfelt takeaway from Becky, in her own words. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.…
In this bonus episode, we hear the bizarre letter Diane wrote to her post-conviction attorney in full read by an actor. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.
Eric Mason recounts Diane Down's strange escape from prison. Her post conviction attorney, Steve Gorham, shares a bizarre letter written after her trial that changes her story of what happened the night of the shooting. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.…
We revisit Becky's search for her biological father. DNA detective Michelle Leonard presents Becky with the definitive answer on her relation to Diane Downs, and we get a surprise match that moves us closer to solving the mystery of Becky's father. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.…
The trial of Diane Downs begins, sparking a media circus as reporters scramble for details. Christie Downs makes a remarkable recovery from her stroke and is able to testify in front of the jurors. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.…
How does Becky plan to uncover her Paternal Lineage? With help from two DNA and genetic experts, we sink our teeth into the reality of trying to track down a parent with limited information. Fortunately, with the DNA kits submitted by Diane's brother, James Fredrickson, and Becky, we have the first piece of the puzzle to find Becky's biological dad. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.…
Just four days after the shooting Diane participated in a reenactment of the night of May 19th for the police. Her affect throughout the reenactment caused the police and community to look at her as a suspect. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.…
Could Diane’s obsession with a married man be the possible motive? We explore her former marriage and life leading up to the shooting of the Downs children. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.
After many attempts to speak with Diane's family members, Diane's brother, James, finally agrees to sit down with Becky. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.
After a viewing of a TV movie revealed to Becky what her biological mother had done, her life took a turn towards rebellion. Now, twenty years later, she's still dealing with the consequences of that discovery Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.…
In 1984, Diane Downs was convicted for the murder of her daughter and attempted murder of her other son and daughter. Shortly before her admission to prison, she gave birth to a girl. Now that daughter, Becky Babcock, begins the journey to accept the connection to who her biological mother is, and what that means for her life going forward. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.…
Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.
How has this journey changed Melissa’s life? And were she and her father tormented by his ghosts or their shared inner demons? Melissa now has an answer. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.