Building a Successful Handbag Business: Christina Langbort’s Approach

Handbag Designer 101

Unzip the world of handbag designing with me, your host Emily Blumenthal, and our esteemed guest Christina Langbort, Director of Business Development for New York and Europe at Hilldun, in this enlightening episode. We're throwing the spotlight on the role of a factor company like Hilldun in the world of fashion and revealing how they are the force behind successful apparel and accessory businesses. Christina, with her vast knowledge and experience, shares the nitty-gritty of financing, the importance of brand vision, and the criteria for qualifying for business growth financing.
Venturing into the unexplored territories of handbag designing, I spill the beans on creating, manufacturing, and marketing a flourishing handbag brand. Sharing the stage with Christina, we go deep into the crucial elements of a robust direct-to-consumer business, the ideal profit margins, and the essence of a brand's website. We also touch upon the passion that fuels the work of a designer and impacts the brand's growth trajectory.
This episode isn't just about understanding the fashion industry; it's also about mastering the art of entrepreneurship. We discuss how to decipher customer needs, the importance of data analysis, and the value of exceptional customer service. Get insider tips on finding and nurturing talent, and delve into the life of a globe-trotter and a multitasking mom. As the cherry on top, we talk about the game-changer in the fashion industry - visibility. Discover how social media, particularly TikTok, has revolutionized brand visibility and created a bridge connecting brands with potential customers. So, buckle up for this roller-coaster ride into the world of fashion, finance, and entrepreneurship!

Connect with Christina:
https://www.linkedin.com/in/christina-langbort-1052875/

Shop Handbag Designer 101 Merch:

https://www.emilyblumenthal.com/category/all-products

Register for the Handbag Designer 101 Masterclass:

https://www.emilyblumenthal.com/challenge-page/Masterclass

Book a handbag session with Emily:

https://www.emilyblumenthal.com/

Hire Emily to be a guest speaker at your event:

https://www.emilyblumenthal.com/speaking

Subscribe on Youtube:

https://www.youtube.com/c/HandbagDesigner101-IHDA

Follow me on Instagram:

https://www.instagram.com/handbagdesigner/

Follow me on TikTok:

https://www.tiktok.com/@handbagdesigner

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فصول

1. Handbag Designer 101 (00:00:00)

2. Handbag Designer Masterclass and Brand Evaluations (00:13:50)

3. Finding Talent, Building Relationships in Business (00:22:42)

4. Promoting Handbag Designer 101 (00:31:24)