73 - The Essence of You: Crafting a Personal Brand with Sequoyah Glenn

Greenbook Podcast

Rewrite the rules of success through branding mastery.

This week, we're joined by Sequoyah Glenn, an experienced branding and marketing expert, who reveals the transformative power of personal branding. Her insights guide small businesses and professionals, helping them excel in today's competitive landscape. She emphasizes personal branding as a valuable tool for professionals themselves, not just clients. Drawing from her experience, she shares a roadmap for success, urging companies to embrace the 'Differentiate or Die' framework, engage in industry conferences, and leverage consulting services even on a budget. Sequoyah's advice transcends industries, encouraging businesses to explore diverse conferences with intentionality at their core, highlighting the importance of championing their own brand.

You can reach out to Sequoyah on LinkedIn.

Check out some of Sequoyah's mentions from this episode:

924 CoOp; Black Marketers Coalition; Culture MRx

Many thanks to Sequoyah for being our guest. Thanks also to our producer, Natalie Pusch; and our editor, James Carlisle.

Mentioned in this episode:

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