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تمت الإضافة منذ قبل seven عام
المحتوى المقدم من Grapes and Gorak. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Grapes and Gorak أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Ep 166. Vikings Spoil Kirks Return
Manage episode 455305933 series 2422590
المحتوى المقدم من Grapes and Gorak. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Grapes and Gorak أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
the boys are back to talk about he 42-21 win over Atlanta before breaking down some big picture stuff with slingin Sammy D
100 حلقات
Manage episode 455305933 series 2422590
المحتوى المقدم من Grapes and Gorak. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Grapes and Gorak أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
the boys are back to talk about he 42-21 win over Atlanta before breaking down some big picture stuff with slingin Sammy D
100 حلقات
كل الحلقات
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Grapes & Gorak: Minnesota Vikings
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The boys are back to breakdown the Wildcard loss to the Rams before jumping into offseason topics
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Grapes & Gorak: Minnesota Vikings
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1 Ep 166. Vikings Spoil Kirks Return 1:16:16
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the boys are back to talk about he 42-21 win over Atlanta before breaking down some big picture stuff with slingin Sammy D
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Grapes & Gorak: Minnesota Vikings
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1 Ep 165. Vikings Lose Two Straight 1:15:11
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The boys are back to break down the recent losing skid that put the Vikes at 5-2
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Grapes & Gorak: Minnesota Vikings
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1 Ep 164. Vikings Dominating the NFL 1:22:01
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the boys are back....finally! Recapping the season so far and then talking Week 4 lines
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Grapes & Gorak: Minnesota Vikings
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The boys are back to do a full first round mock and talk different Viking scenarios
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Grapes & Gorak: Minnesota Vikings
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The boys are back to wrap up free agency and then dive into Viking Draft Big Boards
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Grapes & Gorak: Minnesota Vikings
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1 Ep 161. The One Without Kirk Cousins 1:19:49
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The boys are back to bid farewell to Kirk Cousins and welcome the slew of signings on the first days of free agency.
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Grapes & Gorak: Minnesota Vikings
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In part two the boys discuss their initial top 15 draft boards
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Grapes & Gorak: Minnesota Vikings
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The boys are back for a two part episode, Part 1 they dive into the free agent market
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Grapes & Gorak: Minnesota Vikings
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1 Ep 159. Offseason Preview and Detroit Sucks 1:24:13
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The boys are back to chat about Detroit melting down in the title game, then preview the cap situation for the Vikes
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Grapes & Gorak: Minnesota Vikings
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The boys are back to recap the 2023 Vikings season and talk about the upcoming offseason
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Grapes & Gorak: Minnesota Vikings
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The boys are back to talk about the past few games, breaking down the 3-0 shutout of Raiders, the benching of Josh Dobbs and the road ahead in the playoff race
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Grapes & Gorak: Minnesota Vikings
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The boys are back to breakdown the greatness of Josh Dobbs. After that they go over the weekly lines.
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Grapes & Gorak: Minnesota Vikings
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1 Ep 155. A Win But at What Cost... 1:18:46
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The Vikings get back to even with a big win at Green Bay but lose franchise QB Kirk Cousins to injury. The saddest episode after a win in history.
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Grapes & Gorak: Minnesota Vikings
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Kirko wins on Prime Time
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.