What Are Negative Keywords In Google Ads?

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2y ago 1:02

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The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube

Can you repeat what you said about negative keywords please? yeah sure so Gideon what I meant was when we sort out all the ad groups and let's say this dentist does not offer emergency dentist I'm just giving an example take those keywords, put them up in an account level negative list.

So that it applies to the whole account and then apply all the campaigns to that negative list so you don't waste money so hope that make sense so any services on that spreadsheet which are not relevant to that business put them up as negative keywords in an account level negative keyword list not at campaign or ad group because they will can get triggered in other ones at account level.

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