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المحتوى المقدم من Scot Guariglia. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Scot Guariglia أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
My Miestro Home Integration with Lamar Gibson
Manage episode 425931248 series 3550214
المحتوى المقدم من Scot Guariglia. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Scot Guariglia أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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Manage episode 425931248 series 3550214
المحتوى المقدم من Scot Guariglia. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Scot Guariglia أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
…
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1 My Healing Vines Church & Retreat Center - Toni Kuhn Robertson 14:16
14:16
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My Healing Vines Church and Retreat Center is a new opportunity for people to enjoy therapeutic modalities that are distinctly different than those found most anywhere else. Toni describes her evolution into realms of plant medicines she has discovered from around the world along with many other natural processes such as light, sound and vibration therapy systems.…
Mary Rosser of A Perfect Clean
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1 Steven Reed - Big League Movers, Ready Roles, On Deck Deliveries 18:48
18:48
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Steven Reed - Big League Movers
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1 MaryLynn Mack Executive Director of Memphis Botanical Garden 13:44
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MaryLynn Mack Executive Director of Memphis Botanical Garden
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1 Divine Geometrical Universe - A discussion with Toni Robertson 41:19
41:19
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Throughout most of my life I have been utilizing the power of quantum entanglement and what is termed "sacred geometry," to put it to good use for systemic energy amplification, healing, regeneration and much more. In this podcast you will learn about some experiences and those shared with a friend who lives down the way from me. Much of my work in this regard is unique and cutting edge in the world today. Some will think it too "weird" for them, some will get excited about it and some may find the freedom to go beyond the norm in various ways. I say reach for the stars! I am the owner of this business Divine Geometrical Universe - Scot Guariglia www.divinegeometricaluniverse.com 901-318-3878 309-648-7658…
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1 Larry's A/C and Heating with Larry Miller 13:49
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Larry's A/C and Heating with Larry Miller
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1 Kevin Carter and Bo Striplin with Apex Mortgage Group 21:33
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Kevin Carter and Bo Striplin with Apex Mortgage Group
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1 Carbon Recall Tupelo with Nathan Lewis 26:41
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Anthony Saulsberry Elevate Solo
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1 Star Barks Mobile Pet Spa with Wendy Isham 21:37
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1 Sandra Quinn Bailey of Women Financial Power, LLC 23:33
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Sandra Quinn Bailey of Women Financial Power, LLC
Scott Fuelling of Phoenix
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1 Memphis Computer Support Melanie Suria 17:36
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Memphis Computer Support Melanie Suria
Cherrica Douglas with Alpha Security
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.