Turning Testimonials into Engaging Content for More Sales

Good Content with Shannon McKinstrie

If you have been wanting to throw out Instagram, please don’t! I know we have seen some crazy shifts on Instagram lately, which means it’s more important than ever to create good content. So let's talk about creating the type of content that gets you sales, because I know you guys are here to make money. Creating testimonial content has nothing to do with another Canva graphic, instead we're turning client success stories into engaging content that actually makes sales, even if you haven’t made any yet.

In this episode we’ll be covering:

• What you need to know about the algorithm
• Repurposing content and keeping it simple
• Proof this actually works, I’m doing the research for you right here
• The one video type I post that always leads to sales
• Solutions for anyone who doesn’t want to talk to the camera
• Creating content around your clients that gets sales

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