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171: Why raising your prices doesn't work and what will!
Manage episode 444126032 series 2847062
Have you ever thought, “If I just raise my prices, I’ll automatically attract those dreamy, premium clients?”
I’ve been there too.
But here’s the truth: that’s not always how it works. 😬
In this week’s episode of Goals with Soul, I’m busting that myth wide open. Just raising your rates won’t magically draw in high-level clients (wouldn’t that be nice though?).
Instead, I dive into the concept of premium positioning – aligning your business with exactly what premium clients are looking for.
I’m sharing the real key to making your offer irresistible to those next-level clients, and spoiler alert: it’s all about how you articulate the true value of your work.
From my years of experience as a premium positioning expert, I’ve got some juicy insights to help you elevate your brand and connect with those high-vibe clients you’ve been dreaming about.
Ready for some actionable advice to take your business to the next level?
Grab a cuppa and give this episode a listen – I think you’re going to love it.
Enjoy the listen!
_________________________
00:00 Introduction to Goals with Soul
00:51 Why Raising Your Prices Doesn't Work
01:34 Defining Premium Clients
02:18 Common Misconceptions: Charging Your Worth
02:44 Positioning vs. Price
03:41 Building Your Premium Positioning
07:17 Importance of Articulating Value and Expertise
09:10 Invitation to Work with me
_________________________
[INVITATION TO WORK WITH JOANNA]
Information on my 4-Week Intensive for coaches & healers ready to position themselves to attract premium, high-frequency clients.
186 حلقات
Manage episode 444126032 series 2847062
Have you ever thought, “If I just raise my prices, I’ll automatically attract those dreamy, premium clients?”
I’ve been there too.
But here’s the truth: that’s not always how it works. 😬
In this week’s episode of Goals with Soul, I’m busting that myth wide open. Just raising your rates won’t magically draw in high-level clients (wouldn’t that be nice though?).
Instead, I dive into the concept of premium positioning – aligning your business with exactly what premium clients are looking for.
I’m sharing the real key to making your offer irresistible to those next-level clients, and spoiler alert: it’s all about how you articulate the true value of your work.
From my years of experience as a premium positioning expert, I’ve got some juicy insights to help you elevate your brand and connect with those high-vibe clients you’ve been dreaming about.
Ready for some actionable advice to take your business to the next level?
Grab a cuppa and give this episode a listen – I think you’re going to love it.
Enjoy the listen!
_________________________
00:00 Introduction to Goals with Soul
00:51 Why Raising Your Prices Doesn't Work
01:34 Defining Premium Clients
02:18 Common Misconceptions: Charging Your Worth
02:44 Positioning vs. Price
03:41 Building Your Premium Positioning
07:17 Importance of Articulating Value and Expertise
09:10 Invitation to Work with me
_________________________
[INVITATION TO WORK WITH JOANNA]
Information on my 4-Week Intensive for coaches & healers ready to position themselves to attract premium, high-frequency clients.
186 حلقات
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