

برعاية
Marcel Petitpas (Co-Founder and CEO of Parakeeto), has helped 100+ agencies measure & improve their profitability through consulting and technology. Some of their clients have been able to decrease their overtime AND grow 90%+ YOY. He also hosts The Agency Profit Podcast - the only podcast that tackles the topic of agency profitability.
Agencies often have a hard time managing their cash. Between ever-decreasing margins due to oversaturation, clients expecting additional free deliverables and employee productivity not always matching the job description, owners struggle when trying to figure out a way to exit survival mode. Marcel points to clean, comprehensive data being step 1 of figuring out your true financial situation. Over the years he’s seen a lot of agencies fail even though they’ve really tried to improve their current state - and the number 1 issue has always been bad data.
Parakeeto built two different products that failed before adding a professional services wing and really exploding. A lot of what makes great SaaS tools - proper implementation, continuous feedback-driven roadmaps and a true focus on outcomes - is easier to build through a service.
Tune into the full episode to learn how to increase your agency's profit!
HIGHLIGHTS:
0:00 Intro
3:11 Marcel’s entrepreneurial journey
5:21 What does Parakeeto do?
7:15 Building a product for yourself
9:12 2 Failed SaaS products and the problem with data
13:41 Embrace professional services to grow your SaaS
17:40 How to 5x your agencies profitability
22:32 Grow your business by borrowing an audience
Connect with Mikael - https://www.linkedin.com/in/mikaeldia/
Connect with Marcel - https://www.linkedin.com/in/marcelpetitpas/
56 حلقات
Marcel Petitpas (Co-Founder and CEO of Parakeeto), has helped 100+ agencies measure & improve their profitability through consulting and technology. Some of their clients have been able to decrease their overtime AND grow 90%+ YOY. He also hosts The Agency Profit Podcast - the only podcast that tackles the topic of agency profitability.
Agencies often have a hard time managing their cash. Between ever-decreasing margins due to oversaturation, clients expecting additional free deliverables and employee productivity not always matching the job description, owners struggle when trying to figure out a way to exit survival mode. Marcel points to clean, comprehensive data being step 1 of figuring out your true financial situation. Over the years he’s seen a lot of agencies fail even though they’ve really tried to improve their current state - and the number 1 issue has always been bad data.
Parakeeto built two different products that failed before adding a professional services wing and really exploding. A lot of what makes great SaaS tools - proper implementation, continuous feedback-driven roadmaps and a true focus on outcomes - is easier to build through a service.
Tune into the full episode to learn how to increase your agency's profit!
HIGHLIGHTS:
0:00 Intro
3:11 Marcel’s entrepreneurial journey
5:21 What does Parakeeto do?
7:15 Building a product for yourself
9:12 2 Failed SaaS products and the problem with data
13:41 Embrace professional services to grow your SaaS
17:40 How to 5x your agencies profitability
22:32 Grow your business by borrowing an audience
Connect with Mikael - https://www.linkedin.com/in/mikaeldia/
Connect with Marcel - https://www.linkedin.com/in/marcelpetitpas/
56 حلقات
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.