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Episode 4: Colleen Baum, Senior Partner at McKinsey & Company
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المحتوى المقدم من Tom McGee, ICSC President & CEO, Tom McGee, ICSC President, and CEO. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Tom McGee, ICSC President & CEO, Tom McGee, ICSC President, and CEO أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
What is the value of experiential retail?
Find out the answer to this question and more in the latest episode of From Where I Sit featuring Colleen Baum, Senior Partner and a leader of McKinsey & Company’s retail operations and retail real estate initiatives for the Americas. Colleen and ICSC President & CEO, Tom McGee, discuss experiential retail, supply chain, store optimization, and more.
Resources mentioned in this episode:
- “The Halo Effect III: Where the Halo Shines,” 2023 study by ICSC
- “What the real estate industry needs to know about experiential retail,” 2024 article by McKinsey & Company
- “An update on US consumer sentiment: A boost in optimism amid the holiday spending season,” 2024 article by McKinsey & Company
- “The State of Fashion 2025: Challenges at every turn,” 2024 report by McKinsey & Company
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This episode was recorded on December 4, 2024.
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