From Microsoft to Adobe: Redefining Brand Leadership with Karl Isaac

Fireside Product Management

In this episode of the Fireside PM podcast, I sit down with Karl Isaac, a branding expert and former Microsoft manager, to explore the intersection of product and brand. Karl shares insights from his transformative career at tech giants like Microsoft, Apple, and Adobe, where he spearheaded groundbreaking campaigns, redefined brand strategies, and led cultural shifts. They discuss the evolution of branding in tech, lessons from campaigns like “I’m a PC,” and how integrating brand with product management creates exceptional customer experiences. A must-listen for product managers and brand enthusiasts alike! https://www.linkedin.com/in/brands/