The Eye of Power Business Model

Eye of Power Podcast

This episode is a departure from previous Eye of Power installments in two ways. First, this is just me, speaking off the cuff, no script or research prepared. Second, it's directly about the Eye of Power business approach, something we haven't discussed before.

The Eye of Power is a multi-tool. It functions as a flashlight, map, and compass to help us see those parts of ourselves that would otherwise remain out of our conscious mind. Making positive changes in our lives is not a simple matter of learning these things. Why? Because we are emotional creatures and our behaviors are ruled by patterns - set by both beliefs and habits. To affect real, lasting, change, we must address both.

In building a business around this, it's best to begin with an analysis of related needs in the world. What seems quite evident are two such needs. First, engagement in the workplace is low. Too many people dedicate their working energy to causes they don't buy into with people they don't respect or value. Second, the leadership challenge to align people to a shared cause is becoming more and more complex. The Eye of Power Protocol is a sustainable, effective way to address both challenges.

In this episode, I share the thinking about these things and the approaches we use to help leaders move their organizational culture in the direction of greater respect and trust.