Athlete to Innovator: The Genesis Story Behind the Training Mask Empire
Manage episode 413429836 series 3459967
In this interview in Investing in Intellectual Property with Dave, Casey Daffer shares his journey from athlete to entrepreneur, revealing the secrets behind unlocking athletic potential through his groundbreaking invention. With an impressive track record of 5 million customers, 100 patents, and nearly 400 trademarks worldwide, Daffer discusses how his background in athletics and knowledge in computer information systems propelled him into the world of inventions. He talks about the evolution of his company's training mask, detailing the challenges, victories, and the intellectual property strategies that safeguarded his multimillion-dollar idea. From his initial investment to navigating lawsuits and expanding his patent portfolio, Daffer's story is a masterclass in leveraging intellectual property for business success.
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