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تمت الإضافة منذ قبل seven عام
المحتوى المقدم من Tiesofhate. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Tiesofhate أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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المدونة الصوتية تستحق الاستماع
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
28:17
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احب28:17
Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Everything Geekdom explicit
وسم كل الحلقات كغير/(كـ)مشغلة
Manage series 2090302
المحتوى المقدم من Tiesofhate. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Tiesofhate أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Grab your towel and come with me on an exciting adventure as I (and sometimes other people) talk about anything and EVERYTHING geeky. I apologize if episodes are spastic and posted randomly as I have a busy schedule, but give this channel a like/follow to help out! THANK YOU EVERYONE! :) -Trevor Cover art photo by http://roadtripwithraj.com Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
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105 حلقات
وسم كل الحلقات كغير/(كـ)مشغلة
Manage series 2090302
المحتوى المقدم من Tiesofhate. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Tiesofhate أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Grab your towel and come with me on an exciting adventure as I (and sometimes other people) talk about anything and EVERYTHING geeky. I apologize if episodes are spastic and posted randomly as I have a busy schedule, but give this channel a like/follow to help out! THANK YOU EVERYONE! :) -Trevor Cover art photo by http://roadtripwithraj.com Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
…
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105 حلقات
كل الحلقات
×Does Sami's story end here??????? --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
What is going on?? --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
My special thoughts on the PLE tonight!! --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
I AM BACK!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
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1 The amazing lives of Dennis O'Neil and Chadwick Boseman 17:22
17:22
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The amazing lives of Dennis O'Neil and Chadwick Boseman --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
Special guests Nate, and Tyler appear and discuss good points about some great things! --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
In this episode I cover the epic comic arc Crisis on infinite Earths! --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
Along with talking gibberish, I cover Harley Quinn! --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
Hi everyone EVERYTHING GEEKDOM IS BACK!!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
I cover recent MCU and wrestling news, enjoy!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
I cover Jim Steranko , and comics through the ages. EnJoY! :) --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
Welcome another awesome guest to the Geekdom, and enjoy as we discuss some awesome topics and cover X-Men, and the villain Mister Sinister. --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
In this episode I cover the wrestling cards, and my spoiler free review of Season 3 of Stranger things! --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
This episode I go over recent wrestling news and DC's Crisis on infinite earths epic comic event! --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
In this episode I talk about E3, my insane NYC trip and a new spider man comic?? --- Support this podcast: https://podcasters.spotify.com/pod/show/tiesofhate/support
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.