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Unlocking 3 types of consumers to drive brand engagement
Manage episode 443093360 series 1161382
Segmenting your consumers is crucial for effectively targeting the right audience. Join our experts to learn how to connect with your customers more deeply or expand your audience.
In this discussion, you’ll hear about three consumer types—Wellness Enthusiasts, Brand Champions and Connected Shoppers—and the factors influencing their purchasing decisions, so you can cater to their preferences.
Watch the video here
1125 حلقات
Manage episode 443093360 series 1161382
Segmenting your consumers is crucial for effectively targeting the right audience. Join our experts to learn how to connect with your customers more deeply or expand your audience.
In this discussion, you’ll hear about three consumer types—Wellness Enthusiasts, Brand Champions and Connected Shoppers—and the factors influencing their purchasing decisions, so you can cater to their preferences.
Watch the video here
1125 حلقات
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1 Unlocking 3 types of consumers to drive brand engagement 45:30
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1 Ecotourism: Sustainability Meets Pent-Up Demand for Travel 33:53
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1 The Quest for Healthy Ageing in Asia Pacific 21:30
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1 DEI in Luxury and Fashion: What's Here and What's Next 30:26
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1 Hybrid Working: Impact on Consumer Appliances, Electronics, Home Improvement and Gaming 16:02
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1 The Evolution of the Physical Space in Hospitality 29:10
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