Special Edition | Episode 03- Rewriting The Marketing Playbook For 2020 & Beyond | Abhishek Shetty

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4y ago 37:45

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EngageCast is back with a special edition series about decoding the impact of COVID-19 on consumer brands, and how user engagement strategy has adapted to humanity's greatest healthcare crisis.

This episode features Abhishek Shetty, CMO and Head of E-Commerce and Omni-Channel Sales of Celio, India. He talks about his re-structured strategies to combat the effects of COVID on the fashion industry and offline retail shops. He is an alumnus of ISB, Hyderabad accompanied by 11+ years of experience in Sales and Marketing.

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