4: Ecommerce Return Rates Are Going Up And How You Can Take Advantage Of It

Ecommerce Unlocked

It's no secret that return rates just come with operating a product based eCommerce business, but how much time and effort do you put into making sure your return policy is a great marketing tool? 67% of customers check the return policy before purchasing and 92% will buy from you again if the returns process is easy. It's time to use the power of returns to increase your sales and promote customer loyalty.

In this episode we will get into how to craft a solid return policy, why you should make returns easy for your customers, how to promote exchanges instead of returns, and how to automate the entire process.

Statistics mentioned in this episode:

• 92% of consumers will buy something again if returns are easy
• 67 % of customer check the return policy before check out
• 30% of all online orders are returned

Returns platforms we talk about in this episode:

• Return Magic- Bare bones return policy and cheap
• Loop Returns, Returnly - High end and branded solutions
• Klaim Easy - New player in the high end branded returns space
• Happy Returns, Doddle, Narvar - In store returns

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