How to Get Your Company Ready for 8 Figure Growth... with Nicole Glover

Digital Dominance: Leveraging SEO, Websites, & Digital Marketing for your Service Business

Summary

Nicole Glover, owner of Glover Strategic Marketing, discusses the importance of being prepared for dramatic business growth. She emphasizes the need for clear vision, authentic marketing, and investment in operations and strategy. Nicole advises business owners to identify bottlenecks and implement standard operating procedures to ensure scalability. She also highlights the significance of targeting the right clients and investing in marketing. Nicole encourages entrepreneurs to be open to bringing in experts and building a team to support growth. The conversation concludes with a reminder to be authentic and use video marketing to showcase the business's values and personality.

Takeaways

• Have a clear vision for your business and communicate it authentically.
• Invest in operations and strategy to support growth.
• Identify bottlenecks and implement standard operating procedures.
• Target the right clients and invest in marketing.
• Be open to bringing in experts and building a team.
• Use video marketing to showcase your business's values and personality.

Sound Bites

"You have to do the work. You have to have your foundations correct."

"You have to be engaged and know what they're saying and make sure it's authentic to your company."

"Good is better than nothing. A little bit's better than nothing."

Chapters

00:00 Introduction and the Hype of Business Growth
06:15 Authenticity and Targeting the Right Clients
14:37 Addressing Bottlenecks and Building a Team

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