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Building and Maintaining Culture with Dana Marineau, CMO at Rakuten Rewards
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Manage episode 338746932 series 2940217
المحتوى المقدم من Tania Yuki. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Tania Yuki أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Dana Marineau, the CMO at Rakuten, shares the value of building a healthy team culture amongst the challenges of a virtual workplace to ultimately produce creative storytelling that engages audiences.
In this episode with Comscore’s CMO and EVP of Digital and Founder of Shareablee, Tania Yuki, Dana says the role of the CMO today requires strengths in both brand management and performance growth.
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