CCL Training: Powering Up Statewide Media

Citizens' Climate Lobby

In this training, Charlotte Ward, CCL’s Communications and Media Manager, shares:
How the Statewide Media Manager program works
Which states are already leading the way — and why it’s effective
The resources and support available for volunteers who want to ramp up their media work

This training is for everyone who wants to be involved in media work so they can understand how CCL staff supports them through their Statewide Media Manager. You’ll learn about CCL’s new Statewide Media Manager role — a leadership position designed to strengthen media work across entire states, not just individual chapters. Taking best practices from CCL’s successful Liaison Program, Statewide Media Managers will coordinate media relations statewide with direct support and guidance from CCL’s Communications team.

Skip ahead to the following section(s):
(0:00) Intro & Agenda
(4:19) Understanding the Media Landscape
(12:47) What's It Like To Take On the Role?
(19:55) Next Steps

Presentations Slides: https://cclusa.org/powering-up-state-media