Turning Marketing into Sales

Building your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern Entrepreneur

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تمت الإضافة منذ قبل six عام

المحتوى المقدم من Bob Gentle Personal Branding & Monetization Coach, Bob Gentle Personal Branding, and Monetization Coach. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Bob Gentle Personal Branding & Monetization Coach, Bob Gentle Personal Branding, and Monetization Coach أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

The So What from BCG

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Re-Recruiting and Other New HR Strategies You Can’t Ignore 18:09

منذ 10 أيام18:09

التشغيل لاحقا

قوائم

إعجاب

احب

18:09

HR is no longer just about managing people—it’s about shaping the future of work. Jens Baier, BCG’s HR transformation expert, discusses how AI and shifting employee expectations are forcing companies to rethink talent strategies. From re-recruiting to upskilling employees, HR must adapt to a rapidly changing landscape. Learn More: Jens Baier: https://on.bcg.com/41ca7Gv BCG on People Strategy: https://on.bcg.com/3QtAjro Decoding Global Talent: https://on.bcg.com/4gUC4IT…

منذ عام واحد 9:35

MP3•منزل الحلقة

When I was a kid I'd make a little extra money harvesting potatoes by hand. In October in Scotland this was often freezing cold and always back breaking. I had no idea how this was going to serve me as a business owner... Let me explain.

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Get your copy of my Personal Brand Business Blueprint

It's the FREE roadmap to starting, scaling or just fixing your expert business.

www.amplifyme.agency/roadmap

----

Subscribe to my Youtube!!

Follow on Instagram and Twitter @bobgentle

Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders

Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

292 حلقات

#Business #Marketing #Entrepreneur #Personal Brand #MBA #Bob Gentle Personal Branding & Monetization Coach #Bob Gentle Personal Branding #Monetization Coach

Turning Marketing into Sales

Building your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern Entrepreneur

published منذ عام واحد

MP3•منزل الحلقة

----

Get your copy of my Personal Brand Business Blueprint

It's the FREE roadmap to starting, scaling or just fixing your expert business.

www.amplifyme.agency/roadmap

----

Subscribe to my Youtube!!

Follow on Instagram and Twitter @bobgentle

Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders

Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.

292 حلقات

#Business #Marketing #Entrepreneur #Personal Brand #MBA #Bob Gentle Personal Branding & Monetization Coach #Bob Gentle Personal Branding #Monetization Coach

كل الحلقات

1
How to be the Signal in the Noise, with Mark Schaefer 33:37

منذ 5 أيام33:37

33:37

As leaders and creators in today's digital landscape, we're all facing the same challenging question: How do we stand out when AI can create endless streams of content? In this episode, I speak with marketing legend Mark Schaefer about his groundbreaking new book "Audacious: How Humans Win in an AI Marketing World." If you've ever felt the pressure to be visible online but worried about "adding to the noise," this conversation is essential listening. Mark reveals why being merely competent isn't enough anymore and shares a practical framework for becoming the signal that rises above the noise. Mark brings 40+ years of marketing wisdom to this discussion, having written 11 books including the one that transformed my own business journey. We explore how personal branding serves as career insurance in an AI world and why making genuine human connections will be your ultimate competitive advantage. 🔑 Key Takeaways Competency doesn't create conversations - In an AI world where perfect intelligence is becoming abundant and nearly free, being merely competent puts you at risk. To thrive, you must find ways to ignite uniquely human "fireworks" that create emotional connections your audience wants to talk about. Break the "pandemic of dull" - Every industry has institutionalized boringness through fear, tradition, or perceived risk. Identify where you can thoughtfully break taboos or challenge norms "for good reason" to create content that matters. Remember: audacity doesn't have to be loud or expensive - it just has to make a difference. Build a fear-free environment - Whether leading a team or running your own business, systematically dismantle the fear that prevents bold ideas. Start with small experiments that build credibility, then leverage those wins to create more audacious work. Today's digital tools make testing bold ideas cheaper and less risky than ever before. I'm recommending Mark's book "Audacious" as essential reading for anyone building a personal brand or expert business. It's filled with examples from creative geniuses who've found ways to rise above the noise while staying true to their authentic selves. Remember: "The most human company wins." In every touchpoint with your audience, look for opportunities to show your face, heart, smile, passion, and compassion. 🚀 Three Action Steps from Mark Invest in your personal brand - Working on your personal brand is like investing in an insurance policy for your career. It's your only sustainable competitive advantage. When you're known and your competitors aren't, more doors open, more calls get returned, and more opportunities come your way. Remember: "The most human company wins" - In every customer touchpoint, look for ways to make it more human. Show your face, heart, smile, passion, and compassion in every interaction - from text messages to complaints, from sales meetings to your website. This is especially crucial in the age of AI. Explore "Audacious" - As Mark shared, this book provides a framework to help you transcend the noise. It collects wisdom from some of the world's greatest creative minds on how humans can thrive in an AI marketing world. The book even features an interactive QR code cover that changes each time you scan it! Find Mark at BusinessesGrow.com where you can explore his blog, podcast, and his new book ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

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Linkedin Content That Connects and Converts, with Nicole Osborne 50:43

منذ 12 يومًا50:43

50:43

Many of us know we should be more active on LinkedIn, but the thought of putting ourselves out there can feel overwhelming. In this episode, I talk with LinkedIn strategist Nicole Osborne about creating content that connects with potential clients rather than just collecting likes from peers. Nicole shares her framework for creating balanced content and explains why visibility doesn't have to mean perfection. We explore how to shift from random posting to strategic content that helps potential clients get to know, like, and trust you – even if they never engage with your posts. 🎯 Key Takeaways: Review your last 10 posts and make engagement easier by asking simple questions that don't require vulnerability from your audience. Instead of "What's your biggest challenge?" try "Which of these tips resonates most?" Focus your content on potential clients rather than impressing peers. Your posts should speak to the person who was on your last sales call or is considering working with you, not other experts in your field. Share genuine glimpses behind the scenes of your work. The processes and meetings you take for granted can help prospects understand what it's like to work with you and build trust before they reach out. ✨ Three Actions You Can Take Today: Audit your last 10 posts – How easy did you make it for people to engage? Look for ways to simplify your questions and reduce friction in the engagement process. Review who your content is really for – Are you writing for peers or potential clients? Check if your posts speak to the actual challenges and aspirations of your target audience rather than showcasing expertise to colleagues. Add more behind-the-scenes content – Share authentic glimpses of your work processes, team meetings, or business activities that help people understand what it's like to work with you. Links: Nicole's free content inspiration guide: wunderstars.com/content-inspiration ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

1
Holy Shift! Productivity... but not as you know it, with Grace Marshall 49:41

منذ 19 يومًا49:41

49:41

In this episode, I dive deep into a refreshing conversation about productivity with Grace Marshall, a Productivity Ninja, speaker, and author of multiple books including "Struggle: The Surprising Truth, Beauty, and Opportunity Hidden in Life's Shittier Moments." If you've ever felt overwhelmed by your to-do list or questioned whether you're being "productive enough," this episode will change how you think about productivity. Grace shares her journey from being naturally disorganised to becoming an award-winning speaker and productivity expert, showing that our perceived weaknesses can become our greatest strengths. 🎯 Key Takeaways: Productivity isn't just about getting things done - it's about making space for what matters. Sometimes the work that feels like struggle (the thinking, the wrestling, the figuring things out) is actually your most important work. Success looks different in different seasons. What worked for you a year ago might not be what you need today. Give yourself permission to redefine what productivity means for your current phase. Fear can masquerade as productivity - whether through perfectionism, overworking, or staying "busy" with safe tasks to avoid the challenging ones. Learning to recognize these patterns helps you make better choices. 🔨 Actionable Steps: 1 - Apply the "Three Shifts Model" when facing challenges: Recognise the shift (acknowledge what's happening) What is this shift? (approach with curiosity) Holy shift (look for the revelation or learning) 2 - When feeling irritated, remember that "irritants are catalysts" - they often lead to innovation and growth if we lean into them rather than avoid them. 3 - Review your current productivity patterns to identify if "high-functioning fear" is driving your actions through fight (overworking), flight (strategic avoidance), freeze (productive procrastination), or fawn (excessive people-pleasing) responses. Connect with Grace at gracemarshall.com where you can grab sample chapters of her books and sign up for her newsletter for regular doses of work-life encouragement. ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

1
The Insider Recipe for Video Success, with Ben Amos 49:48

منذ 26 يومًا49:48

49:48

If you've been creating video content without seeing results, or hesitating to start because you're unsure where to begin, this episode is for you. I talk with Ben Amos, author of "Engage: The Definitive Guide to Video Strategy for Business" about transforming your approach to video marketing from aimless content creation to strategic growth driver. Video is no longer optional for business growth - it's the most powerful way to build trust and connect with audiences worldwide. But creating random videos without a framework is like cooking without a recipe. Ben breaks down his proven 7-element strategy that turns video from a confusing expense into a reliable business asset. 🎯 Key Takeaways: Start with OpusClip : Record yourself naturally sharing expertise, then use OpusClip's AI to find compelling segments and add captions. This gives you multiple pieces of content from one recording session. Implement tiered distribution : Structure your content strategy like a pyramid - primary platform (e.g. YouTube) at top, secondary platforms with minimal edits, lead-in teasers driving to main content, and supporting non-video channels amplifying reach. Focus on serving one person : Stop worrying about others in your space. If you can help someone right in front of you, create content for them. Your unique perspective matters. 📚 Resources Mentioned: Engage: The Definitive Guide to Video Strategy for Business (Available on Amazon) Free chapter: engagevideomarketing.com/freechapter OpusClip for video repurposing Connect with Ben: LinkedIn: Ben Amos Instagram: @engage_ben Website: engagevideomarketing.com ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

1
The Five Levers of Business Growth with Dr Brenda Hector 34:22

منذ 5 weeks34:22

34:22

If you're running a business but struggling to turn your expertise into profit, this episode is for you. Dr. Brenda Hector shares how systematic, proven approaches can transform your business results - even if you think your industry or situation is "different." In this conversation with ActionCOACH franchisee Dr. Brenda Hector, we explore the power of following tested business systems rather than trying to reinvent the wheel. She breaks down why many business owners remain stuck despite having great skills in their field. Three key takeaways: 🔄 Find and follow proven systems - Successful businesses aren't built on constant innovation, but on implementing what's already known to work. Look for established frameworks and processes instead of starting from scratch. 👥 Get accountability - Just like having a gym buddy makes you more likely to work out, having someone to answer to dramatically increases your chances of following through on business improvements. Consider finding a coach, mentor or accountability group. 🎯 Set clear goals - Without a specific destination in mind, you'll struggle to say no to distractions and measure progress. Take time to define exactly what success looks like for your business this year. Want to assess where your business stands? Take Dr. Hector's business assessment at [link in show notes] to identify your key areas for improvement. About Brenda Dr. Brenda Hector helps business owners turn expertise into profit as an ActionCOACH franchisee based in Aberdeen, Scotland. With over six years of experience transforming businesses across industries, she specializes in implementing proven systems for sustainable growth. She hosts the Scale Her Up podcast, championing women in business, and guarantees her clients increased profits through ActionCOACH's tested methodology. https://brendahector.actioncoach.co.uk/ ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

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How to get your product right before you market, with Al Tepper 41:06

منذ 6 weeks41:06

41:06

In this episode, I sat down with Al Tepper, founder of Tepfu Marketing and the Lazy Marketing Academy. We explored the fundamentals of sustainable marketing success and why many businesses struggle to see results from their marketing efforts. Al brings over 25 years of experience helping six and seven-figure businesses develop effective marketing strategies. He shared invaluable insights on why businesses need to focus on stability before scaling, the importance of productisation, and why genuine relationships trump quick marketing wins. 🎯 Key Takeaways: 1. Marketing starts with product stability - Without a clearly defined, "productised" offering, even the best marketing efforts will struggle to convert. Before investing heavily in marketing, ensure your product or service is well-defined and consistently deliverable. 2. Short-term wins need long-term strategy - While quick wins are important for building momentum, sustainable growth requires balancing immediate results with long-term brand building. The best time to start marketing is when you don't need it. 3. Relationships drive real growth - In an age of AI-generated content and paid advertising, authentic relationships and genuine service remain the most powerful drivers of business growth. Focus on building genuine connections rather than chasing viral moments. ⚡ Actionable Tips From Al: 1. Try the Grayscale Phone Hack - Set your phone display to grayscale to reduce distractions and boost productivity. This simple change can dramatically decrease how often you get pulled into your device. 2. Read "The Go-Giver" by Bob Burg - This book provides valuable insights on how strategic giving can drive business success and relationship building. 3. Help Others When You're Struggling - When facing challenges, reach out to help someone else. This mindset shift can improve your perspective and create valuable connections. Find out more about Al. http://www.lzymrktng.com ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

1
How to add genuine value to your network, with Bob Burg 27:43

منذ 7 weeks27:43

27:43

As a leader in your field, building strong relationships and generating referrals is crucial for the growth and success of your business. In this episode, I speak with Bob Burg, the best-selling author of "The Go-Giver" and a master at cultivating win-win relationships. Bob shares his insights on: 🎯 Shifting your focus from getting to giving and providing immense value to others 🌈 Creating a benevolent context for your success by building a network of people who know, like, and trust you 🌉 Using the "referral bridge" technique to comfortably ask for referrals Key Takeaways: 📝 Script your referral ask until it becomes natural and authentic. Practice makes perfect! 🔍 Research and listen to understand what your clients and network truly value . Don't assume everyone values the same things you do. 🎁 Focus on consistently providing value to others without attachment to what you'll receive in return. Trust that good things will happen as a result. About Bob Burg For more than 30 years Bob Burg has been successfully helping entrepreneurs, leaders, and sales professionals to build relationships, communicate their value, and accelerate their business growth. Although for years he was best known for his sales classic, Endless Referrals, it’s his business parable, The Go-Giver, coauthored with John David Mann, that has created a worldwide movement. While part of a four-book series, The Go-Giver itself has sold well over a million copies and been translated into 30 languages. It was rated #10 on Inc. Magazine’s list of The Most Motivational Books Ever Written, and was on HubSpot’s 20 Most Highly Rated Sales Books of All Time. Bob is creator of The Go-Giver Academy online learning portal featuring The Go-Giver® Success Vault which includes all of his online courses as well as additional business-building resources. He also publishes the very popular Daily Impact email. Both of these can be accessed at his website, which is burg.com. Bob is an advocate, supporter, and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. He is also an unapologetic animal fanatic and serves as part of a South Florida rescue, foster, and adoption organization. Visit Bob Online : https://burg.com/daily-impact/ ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

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Embracing AI in your content creation, with Ian Anderson Gray 36:59

منذ 8 weeks36:59

36:59

---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

1
Ask Holes Are Everywhere, with Kerri Burchill 41:21

منذ 11 weeks41:21

41:21

As leaders and business owners, we've all encountered people, whether our team, clients or people in our network, who repeatedly ask for advice but never take action - the "Ask Holes." In this episode of Building your LeaderBrand, leadership expert Kerry Burchill breaks down how these behaviors impact organizations and shares practical strategies for getting unstuck. Whether you're leading teams, running a consulting practice, or building client relationships, understanding how to identify and address Ask Hole behaviors is crucial for driving real progress and avoiding frustration. Three Key Takeaways: 🎯 Practice active listening before jumping to solutions. When clients or team members share challenges, resist the urge to immediately offer fixes. Give them space to fully articulate their situation and come to their own realizations about what needs to change. 🎯 Get voice-of-customer feedback directly from the source. Have your clients or team members gather input from the people they serve rather than making assumptions. This creates natural buy-in and surfaces unexpected insights. 🎯 Trust that you're already "the whole package." Don't let the pursuit of endless certifications or perfect systems stop you from taking action. Your existing experience and expertise are likely more than enough to start making an impact. About Kerri It's a fast-paced world and we all get caught in the day-to-day spin. Kerri helps leaders and teams slow down, get clear on their True North and develop a synergy to achieve ambitious goals. Slowing down might look like 1:1 coaching, leadership development, team development, training, or a multitude of other support tailored to your situation. Kerri has been fortunate to have worked in three countries and with a variety of fields, including: education, healthcare, manufacturing, recruitment, real estate, and financial investment. In all of these experiences, there is one theme: when adults work together, teams thrive and success increases. She has an interesting story about what took to these countries, but I’ll leave that to her to explain. Kerri has over 15 years of academic training and 25 years of people development. Kerri has taught adults at Johns Hopkins University, University of Michigan, Eastern Michigan University, and others. Her formal academic training includes a PhD in educational leadership from Eastern Michigan University, a Master of Education (University of Alberta), a Master of Human Resource Management (DeVry). https://www.kerriburchill.com/ ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

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How to Communicate with Confidence and Impact, with Chris Marr 40:04

منذ 12 weeks40:04

40:04

If you're a leader, entrepreneur or executive looking to level up your leadership brand, this episode with Chris Marr, author of "The Authoritative Coach", is a must-listen. In his book, Chris shares his framework for building a strong coaching practice rooted in authenticity and service. And in our conversation, he brings that same level of clarity and insight. As someone who helps experts turn their brilliance into sustainable revenue, I know how important it is to have a strong personal brand rooted in authenticity. And Chris embodies that completely. Here are three key takeaways from our conversation: 🔑 Ego can hold us back from being great coaches and communicators. It's not about having all the answers, but about asking the right questions to bring out the best in others. 🔑 Action cures fear and leads to growth. The best thing you can do is step into difficult conversations or decisions and deal with them head-on. That's where true personal and professional development happens. 🔑 AI tools like ChatGPT and Fathom can help you deliver a higher level of client service and free up your time for more valuable activities. If you're not using these tools, you're not doing your best work. About Chris Chris Marr, hailing from Dundee, Scotland, is a veteran business coach with over 15 years of experience. His journey began in sales and marketing, eventually becoming a certified They Ask, You Answer coach, working alongside Marcus Sheridan for the past decade. Chris has a proven track record of guiding seven and eight-figure businesses globally, enhancing their sales, marketing, and leadership teams. His expertise has driven growth in traffic, leads, sales, and profits. Today, Chris specializes in empowering leaders, coaches, and consultants to move beyond people-pleasing habits, instilling authoritative practices for outstanding client results and robust business success. Website : theauthoritativecoach.com ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

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How to Attract High-Quality Clients and Grow Your Business, with Matthew Kimberley 41:32

منذ 13 weeks41:32

41:32

As a leader, entrepreneur, or executive, you know how crucial it is to establish a strong personal brand that attracts the right clients and drives business growth. But where do you start? On this episode of Building Your Leader Brand, I sit down with Matthew Kimberley, co-author of Book Yourself Solid for Coaches and Consultants, to discuss the frameworks and principles that can transform your business. Three Key Takeaways: 🔒 The Power of Red Velvet Rope Policy: Learn how to create a filtration device that attracts only the right clients who energize and inspire you, and why this matters for the holistic health of your organization. 📈 The Often-Overlooked Secret to Credibility: Discover why investing in your personal credibility is crucial for success in the coaching and consulting business, and how to fix the "low-hanging fruit" that may be holding you back. 🚀 Simplifying Success with Intentional Action: Understand how to create momentum and gravity in your business by focusing on simple, yet powerful daily actions that drive results, as outlined in Matthew's highly effective lead magnet, "The 5 Things You Need to Do Every Morning to Get More Clients in the Next 60 Days". More about Matthew : https://marketingforcoaches.com/ ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

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The REACH Daily Sales Ritual ~ Bob Gentle 8:15

منذ 16 weeks8:15

8:15

If you've ever felt overwhelmed by complex sales frameworks, I created this episode just for you. Today, I'm introducing the REACH daily sales ritual—a simplified, intuitive approach I designed specifically for busy business owners, not just sales professionals. I'll break down how successful business owners ( who actually sell ) naturally reach more people and achieve their goals, focusing on relationships, expansion, activation, connections, and highlights. Join me as I explain how to implement this flexible, intentional process to boost your sales and ultimately grow your business. If you're ready to transform your sales strategy, let's dive into the REACH daily sales ritual! Get Access to the REACH Ritual Guide Here : amplifyme.agency/reach ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

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Your Authority Paradox - Why Experts Stay Invisible, with Linda Ugelow 38:50

منذ 18 weeks38:50

38:50

Ever notice how the most brilliant experts often remain hidden in plain sight? 💡 Here's a mind-bender: what if the thing holding back your business isn't your expertise or strategy, but simply your relationship with being seen? In this episode, I speak with Linda Ugelow, author of "Delight in the Limelight" about transforming that fear of visibility into genuine confidence. Linda shares her own journey of overcoming decades of speaking anxiety despite being comfortable performing dance on stage. Her story demonstrates how our relationship with visibility is often rooted in past experiences rather than present reality. What fascinates me is how Linda approaches this transformation - not through "managing" fear with breathing exercises and affirmations, but by actually removing the fear at its source. This resonates with my own journey from avoiding visibility to embracing it as a crucial part of building authority. Three key takeaways that you can implement today: 🎯 Start with private practice before going public. Create daily "captain's log" style videos just for yourself to normalize being on camera without the pressure of an audience. This builds genuine comfort with video presence before tackling the separate challenge of sharing content. 🎬 When recording content, focus on connecting with your "right-fit" third rather than trying to please everyone. Recognize that roughly one-third of people will naturally resonate with your authentic style - these are the ones worth showing up for. 🔍 Watch yourself back with curiosity rather than criticism. Look for what you like and appreciate about your presence. This shifts your relationship with self-expression from judgment to growth and makes rapid improvement possible. Linda's perspective adds an important dimension to my work helping experts build visibility and authority. Her framework shows how addressing the psychological barriers to visibility often matters more than technical speaking skills or content strategy. Let me know if this episode resonates with your own visibility journey. What's your biggest challenge when it comes to showing up more boldly in your business? About Linda, Linda Ugelow (YOU-guh-lo) is a speaking confidence coach, podcast host, and author of the book, Delight in the Limelight: Overcome Your Fear of Being Seen and Realize Your Dreams and hosts a podcast of the same name. Formerly stricken with public speaking fear herself, she now helps entrepreneurs, coaches, and business leaders transform their experience of speaking from dread to delight whether online or on stage, in the media or the meeting room. https://lindaugelow.com/ ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

1
Turn On Your Creativity - 2 Minutes to Better Business Ideas, with Julie Stout 42:30

منذ 19 weeks42:30

42:30

Many people feel they’re not creative. They’re wrong - they just need to understand how to harness it. Having rapid access to your own creativity can transform your business - so how do we make it happen? This week on ‘Building your LeaderBrand’ spoke with Julie Stout, an entrepreneur and marketing agency owner who has spent 23 years in business. Julie shared powerful insights into developing creativity as a business skill and how to blend creative approaches with technical execution. Drawing from her experience in manufacturing and B2B sectors, Julie reveals practical methods for unlocking creative thinking in even the most analytical environments. Three Key 🔥 Takeaways: ⏰ Start your creativity practice with just 2 minutes daily - Julie recommends setting a timer and practicing non-judgmental brainstorming, particularly right after a shower when your mind is most receptive. This builds your connection to creative flow and strengthens your ability to generate ideas on demand. ⏰ Allow ideas to emerge over time - Like artists developing concepts through multiple sketches, business ideas don't need to arrive fully formed. Julie emphasizes the value of viewing "failures" as building blocks, letting solutions develop organically through iteration rather than demanding instant perfection. ⏰ Set up your mind for solutions - Before bed, clearly state the problem you want to solve. Your subconscious will work on it overnight, often leading to breakthrough ideas in the morning. This intentional approach to problem-solving helps harness your natural creative abilities. And there is sooo much more. About Julie Creativity coach, consultant, speaker and podcaster. ▶ Helping individuals and businesses move from underdogs to champions to superhero. With over two decades at the helm of advancreative, I have pioneered frameworks that transform challenger brands into industry leaders. Our agency's cornerstone lies in infusing creativity and innovation into marketing programs, driving substantial SEO results and fostering an environment where ideas flourish. Leading the charge for a 'Creative Revolution,' I provide organizations with the tools to escape the confines of conventional thinking. This is showcased through my unique Creative Fuel Bootcamp and the influential "Creative Fuel for Underdogs" podcast, where we empower listeners to tap into their 'Clear Thinking Channel' and harness their untapped potential. ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

1
Personal Wellbeing & Sustainable Business Growth, with Mike Morrison 39:25

منذ 20 weeks39:25

39:25

Mental health problems, just like physical problems, range from a boo boo to a full blown crisis. We know how to take care of our physical bodies but business owners are both stoic and, with mental health - kind of accident prone. There’s a lot of pressure. In this deeply personal episode, Mike Morrison (founder of Membership Geeks) joins me for an honest discussion about mental health in entrepreneurship, sharing his own experience of clinical depression and building a successful online business. 3 Key Takeaways: 1. Create a "zone of peacefulness" around your business by setting clear boundaries and being selective with clients. It's not about being difficult - it's about protecting your mental wellbeing. 2. The gap between your public persona and private reality can create mental strain. Being authentic about your struggles doesn't diminish your brand - it makes you human. 3. Success doesn't eliminate mental health challenges. Even highly successful entrepreneurs deal with imposter syndrome and anxiety. The key is acknowledging these feelings and seeking appropriate support. Resources Mentioned Membership Geeks Instagram: @membershipgeeks Connect with Mike Morrison Find Mike Morrison and Membership Geeks across social media platforms @membershipgeeks, with Instagram being his primary platform for engagement. ---- Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business. www.amplifyme.agency/roadmap ---- Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentle Join the Amplify Insiders Facebook Community : www.amplifyme.agency/insiders Please take a second to rate this show in Apple Podcasts. ❤ It will mean a lot to me.…

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مرحبًا بك في مشغل أف ام!

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

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The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About

مشابه لـBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern Entrepreneur

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Turning Marketing into Sales