#141 Working with target audiences in HR (talent) marketing

Building A Modern Employer Brand podcast with Susanna Rantanen

In today’s episode of the Building a Modern Employer Brand podcast, we talk about how to work with target audiences in talent marketing or HR marketing, if you prefer using that term. Targeting your marketing, especially for employer branding, continues to be somewhat troublesome for many HR and employer branding professionals. ✨ Who should be included in your target audiences? ✨ Why being specific is the key to success? These are the two key questions I will answer in today’s episode. Don’t forget to go to the show notes page to get the access to the additional goodies connected to this episode! 🔗 https://bit.ly/3Hnx2po ************** 📩 Subscribe to my weekly email and stop missing out on my free, exclusive expertise tip or advice each week on the topic of the episode: https://bit.ly/33XoaCM ************** 💟 Find me @‌rantanensusanna on Instagram, YouTube, and Tiktok for branding, marketing and communications tips and content for the HR Industry!