Episode #62: What Should We Measure for Agent Success: Volume or Profit?

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In residential real estate, the "industry" tends to favor those agents who have closed a lot of deals. This is known as "volume," which is the total added dollar amount of the sales you close in a calendar year. This is also why teams are widely considered a more popular model today, as they are capable of closing more volume than solo agents. The problem, high volume doesn't necessarily mean high profit. High volume can come with a hefty price tag in some instances, but it just depends. Sean & Tim dive into the cost of high volume, and why the industry is possibly measuring the wrong metric for agent success.
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→ Sean Mooney, Mooney Insurance Brokers: www.mooneybrokers.com/
→ Tim Garrity, The Tim Garrity Team: www.timgarrityteam.com/

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