Changing Your Message AND Your Strategy with Dr. Barrett Matthews

Brand Voice Runway with Hersh Rephun

In this episode, Hersh Rephun chats with Dr. Barrett Matthews of Media Boss Pro about his major messaging challenges and the 'next figure' concept. They discuss the importance of core values in messaging, Barrett's role as World Civility Ambassador, the role of kindness in brand building, and the value of long-term business relationships.

Dr. Barrett Matthews cuts to the chase. His focus is the power of media and how to use to attract the clientele you are after. Sounds simple, right? Well, after much trial, error, lessons, and success, Barrett has cherry-picked and honed a methodology that's about placing your brand everywhere it needs to be, at once, for maximum effect.

In this mini launch episode, Barrett is my gracious guest, chatting about message, impact, and his kindness initiatives.

Find Barrett:

https://www.linkedin.com/in/barrettlmatthews/

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(0:00) Introduction and special guest Dr. Barrett Matthews of Media Boss Pro (1:44) Major messaging challenges faced by Barrett Matthews (2:46) Mindset shift in messaging and the concept of 'next figure' (4:24) Importance of core values in messaging (5:01) Barrett Matthews' role as World Civility Ambassador and future initiatives (6:46) Role of kindness in brand building (7:57) The value of long-term relationships in business (8:06) Conclusion, review, and subscribe reminder