2025 Pinterest Trends, TikTok Ban & Fastest Growing Brands (E12)

Big Things Podcast

Seeing double? Sea la vie? This week we’re diving into the 2025 Pinterest Predicts report, what we’re reading, thoughts around the potential TikTok ban, Fourth Wing (dragon monogamy?), and more.
More from us:

• Mitzi Payne @mmmitzi
• Mike Payne @mmmiiike

Timestamps:

• 00:30 – This week’s Big Things!
• 03:00 – What we’ve been reading (spoiler alert: dragon mates).
• 08:30 – Big Thing 1: Pinterest Predicts 2024 is out! These are some of our favorite trends.
• 16:00 – The matching trends and why people are coordinating outfits.
• 18:00 – We have mixed thoughts on the 2025 color of the year…
• 25:30 – Big Thing 2: The TikTok ban is back on the table; here’s what we know & what we recommend if the ban goes through.
• 34:00 – Big Thing 3: The WNBA was one of the fastest rising brands of 2024.
• 44:50 – Alex Cooper’s first product had a cool launch (hydration drinks targeted at women).

Show notes:

• Pinterest Predicts report: https://business.pinterest.com/en-ca/pinterest-predicts/2025/cherry-coded/
• The SCAN 👀 CLUB Gift Guide: https://scanclub.substack.com/p/gift-guide-what-people-want-for-the
• The SCAN 👀 CLUB 2024 Trend Report: https://scanclub.substack.com/p/what-digital-audiences-want-in-2024
• Easy Reads podcast: https://podcasts.apple.com/ca/podcast/easy-reads/id1728312993
• [book] The Sword of Kaigen: https://www.goodreads.com/book/show/41886271-the-sword-of-kaigen

Big Things with Mitzi (@mmmitzi) and Mike (@mmmiiike).

For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/
Production by Morgan Berna, editing by Oliver Banyard.

فصول

1. Big Things in Marketing and Culture (00:00:00)

2. Pinterest Trend Report 2025 Highlights (00:08:35)

3. TikTok Ownership Divestment Controversy (00:16:17)

4. The Rise of Diverse Branding (00:31:21)

5. Candy, Water, and Product Ideas (00:40:39)